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HFTP Offers Mobile App for Apple and Android Phones to Help Attendees at HITEC Conference

Austin, Texas, USA (June 24, 2013) - For attendees to the Hospitality Industry Technology Exposition & Conference (HITEC) taking place in Minneapolis next week, Hospitality Financial and Technology Professionals (HFTP) today launched a mobile application. Powered by Cisco hardware and software - the company's Connected Mobile Experiences solution, the application includes conference information and schedules with the convenience of an indoor GPS-like way-finding system that helps attendees easily locate sessions, exhibitor booths, and conference amenities.  

Once the HITEC app is downloaded, attendees get an indoor, way-finding feature that provides their smartphone with an internal view of the expo and convention center layout. Using the Cisco Wi-Fi network and location intelligence from the Cisco Mobility Services Engine - a platform that provides visibility into the network, conference mobile device users can determine where they are and receive turn-by-turn directions to any desired location within the convention center, similar to a GPS guidance system. In addition, location-based notifications are given to attendees - for example, when an attendee is standing near the keynote session that is about to begin, mobile users who've enabled the app for notifications by opting-in will receive a reminder to step into the session.  With location analytics, movements and patterns can be analyzed to better understand in-venue behavior and trends to deliver better attendee experiences in the future.

"Having the new app with Cisco's way-finding system is the ideal tool for navigating a show like HITEC," said HFTP CEO Frank Wolfe, CAE. "Within four days, there is so much going on and so much information to take in; it will be immensely useful to have the app act as a guide. And of course, with friendly reminders to stop chatting and get to the next session."

The mobile application is available for download in the Apple App Store and Google's Android Marketplace.

About HFTP

HFTP, Austin, Texas, USA and Maastricht, The Netherlands, founded in 1952, is the global professional association for financial and technology personnel working in hotels, clubs and other hospitality-related businesses. HFTP provides first class educational opportunities, research, and publications to members around the globe including, the premiere hospitality technology conference HITEC--founded in 1972. HFTP also awards the only hospitality specific certifications for accounting and technology --the Certified Hospitality Accountant Executive (CHAE) and the Certified Hospitality Technology Professional (CHTP) designations. HFTP was founded in the USA as the National Association of Hotel Accountants. For more information, visit www.hftp.org.

Contact: Sara Bailiff, Public Relations Manager

+1 (512) 220-4017

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