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AUSTIN, TEXAS, USA (June 14, 2018)Hospitality Financial and Technology Professionals (HFTP®) added a new general session – “Technology and the Power of the C-Suite” – to the HITEC Houston education program. The session features C-level hospitality executives from brands, ownership groups and technology companies who will debate the future of emerging technology trends, funding for IT development and the nature of competition in a digital marketplace. The general session will take place from 8:30 to 10:00 a.m. on Tuesday, June 19, 2018. Immediately before the session, Tammy Farley and Jing Zhu will be inducted into the HFTP International Hospitality Technology Hall of Fame – HFTP’s highest level of recognition in the area of technology.

The session will be moderated by HFTP Global Treasurer Michael Levie, CHTP, COO at citizenM, and include the following c-level hospitality executives:

  • Cindy Estis Green, co-founder and CEO, Kalibri Labs, LLC
     
  • Barry Goldstein, EVP and chief commercial officer, Wyndham
     
  • Ash Kapur, SVP, hotel asset management and chief revenue officer, Starwood Capital Group
     

“From guest experience to business infrastructure, will hoteliers move outside of their core businesses to transform traditional brand models? Or, will third parties in the travel sector evolve to dominate the booking and stay experience for hotel guests?” asks HFTP CEO Frank Wolfe. “This new general session will explore the gap in the valuation multiples of public companies in travel, and discuss limits of loyalty, power of data, new economics in customer acquisition and how technology investments may play a role in establishing the winners in a dynamic new environment.”

In addition to HITEC Houston, HFTP has several other events upcoming in 2018. HFTP Annual Convention will October 24-26 at the Omni Louisville Hotel in Louisville, Kentucky USA. HITEC Dubai will take place December 5-6 at the Madinat Jumeirah in Dubai, UAE. For more information about HFTP’s international events, visit www.hftp.org and www.hitec.org or contact the HFTP Meetings & Special Events Department at education@hftp.org.

About HFTP

Hospitality Financial and Technology Professionals (HFTP®), established in 1952, is a hospitality nonprofit association headquartered in Austin, Texas USA with offices in Hong Kong, United Kingdom, The Netherlands and Dubai. HFTP is recognized as the spokes group for the finance and technology segments of the hospitality industry with an international network of members and stakeholders. HFTP uniquely understands the industry's pressing issues, and assists its stakeholders in finding solutions to their challenges more efficiently than any organization. HFTP offers expert networks, educational resources, career development programs, research, leadership opportunities and conferences and events. HFTP produces international events throughout the year, including the world's largest hospitality technology tradeshow and conference brand: HITEC. The association also owns the world's only hospitality-specific search engine: PineappleSearch.com®. For more information about HFTP, visit www.hftp.org.For the latest news, visit the HFTP News page at news.hftp.org and the HFTP Connect blog at blog.hftp.org.

Follow HFTP on social media: Facebook (@HFTPGlobal); LinkedInTwitter (@HFTP); Instagram (@HFTP_HITEC). Stay tuned to HFTP's industry-specific, informational news sites: HFTP NewsHITEC BytesHFTP Club BytesHFTP Finance BytesHFTP GDPR Bytes and HFTP FB Bytes. HFTP event photos are available on Flickr, and HFTP event videos are available on YouTube.

About HITEC

Hospitality Industry Technology Exposition & Conference (HITEC®) is the world's largest and oldest hospitality technology exposition and conference brand. HITEC offers a unique combination of top-notch education, and brings together the brightest minds and hottest technologies from across the globe to one place. The unparalleled event offers attendees essential education, access to top hospitality technology industry experts and the resources to find cost-effective ways to improve company bottom lines. Combined with the intimate opportunities to connect with fellow professionals, HITEC has everything to enhance your career.Historically hosted annually in a different city throughout North America, HFTP expanded HITEC in 2017 with two additional events outside: one in Europe and the other in Dubai. For more information about HITEC, visit www.hitec.org.

Follow HITEC on social media: Facebook (@HITECconference); LinkedInTwitter (@HFTP); Instagram (@HFTP_HITEC). Find updates on the HFTP News page, and exhibitor news on the HITEC Bytes site. HITEC event photos are available on Flickr, and HFTP event videos are available on YouTube.

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