Hilton Launches New Brand, Signia Hilton, Focused on Meetings and Events
February 22, 2019 12:22pm
MCLEAN, Va. - Hilton (NYSE: HLT) today announced the launch of Signia Hilton, its dynamic, new meetings-and-events-focused brand. The portfolio of hotels is setting out to transform the industry for meeting professionals and sophisticated business travelers by infusing state-of-the-art technology and design into every aspect of the guest experience.
The brand further reinforces Hilton’s commitment to innovation that meets the evolving needs of today’s travelers and will bring premium experiences to top urban and resort destinations around the world.
“In our 100th year of hospitality, we are more focused than ever on providing exceptional experiences to all of our guests – and that includes evolving those experiences to meet their changing needs,” said Christopher J. Nassetta, president and CEO, Hilton. “We are proud to launch Signia Hilton, which exemplifies our innovative spirit and will raise the bar on what it means to deliver truly customer-inspired hospitality.”
With a minimum of 500 guest rooms and 75 square feet per key of flexible meetings and events space, each Signia Hilton will offer business and leisure travelers elevated experiences from arrival to departure with the following elements:
“Signia Hilton grew from feedback from top meeting professionals, owners, developers and guests,” said David Marr, senior vice president and global head, Full Service Brands, Hilton. “After countless hours of collaboration, together, we created Signia Hilton, a brand that will resonate with travelers, ‘wow’ meeting professionals and set a new, elevated standard for the meetings and events industry.”
Signia Hilton will be a global brand with a carefully curated portfolio of hotels in top urban and resort locales and will include Signia Hilton Orlando Bonnet Creek, Signia Hilton Atlanta and Signia Hilton Indianapolis.
As part of Hilton, Signia Hilton guests will enjoy benefits of Hilton Honors, the award-winning guest-loyalty program for Hilton’s distinct hotel brands. For more information, visit newsroom.hilton.com/SigniaHilton or connect with Signia Hilton on Facebook, Twitter and LinkedIn.
meetings and events
Signia Hilton is a new, dynamic meetings and events-focused brand that is infusing sophisticated travel and premium experiences into every aspect of the guest experience. Each Signia Hilton will offer unparalleled meetings and events capabilities with world-class design, state-of-the-art technology and signature food and beverage offerings, all backed by the Hilton name and award-winning Hilton Honors program. Learn more about the brand by visiting SigniaHilton.com.
Contact: Colleen Hart
+1 703 883 6616
Hilton (NYSE: HLT) is a leading global hospitality company with a portfolio of 17 world-class brands comprising more than 5,600 properties with nearly 913,000 rooms, in 113 countries and territories. Dedicated to fulfilling its mission to be the world’s most hospitable company, Hilton earned a spot on the 2018 world’s best workplaces list, and has welcomed more than 3 billion guests in its nearly 100 year history. Through the award-winning guest loyalty program, Hilton Honors, nearly 85 million members who book directly with Hilton have access to instant benefits, including digital check-in with room selection, Digital Key, and Connected Room. Visit newsroom.hilton.com for more information, and connect with Hilton on Facebook, Twitter, LinkedIn, Instagram, and YouTube.
IHG Launches New All-Suites Brand, Atwell Suites
Park Hotels & Resorts Appoints Christopher Akoury as General Manager of Hilton Short Hills
Five Strategic Directions to Take Your Hotel
Hilton Expands Presence in Colombia With Debut of Hilton Bogota Corferias in Bogota
Hilton Expands Presence in Colombia With Debut of New Hotel in Bogotá
Hilton Signs With GRANVISTA Hotels & Resorts to Open Hilton Sapporo Park in 2023
The Castell Project Launches $1 Million “Ladder Up” Capital Campaign
Omni Hotels and Resorts Partners With IDeaS to Transform Total Property Revenue Performance
Hilton Brands to Recycle 1 Million Bars of Soap by Global Handwashing Day
Hilton Signs With Natura Development II N.V. to Develop Embassy Suites by Hilton Hotel in Aruba
Hilton Appoints Talene Lanuza Staab as Global Head of Tru by Hilton
Hilton Honors 13 Team Members With the 2018 CEO Light & Warmth Awards
Hilton Signs With NCB Group for New Curio Collection by Hilton in the Cayman Islands
Hilton Signs With Parks Hospitality to Develop Two Hotels in Cancún and Monterrey
iVvy Expands Global Presence to Drive Continued Market Demand and Growth
2018: A Year of Growth and Profitability for Hotels
Hilton Signs With Atlantica Hotels to Develop and Manage DoubleTree by Hilton in Porto Alegre, Brazil Set to Open in 2021
Hilton Partners With JC Hospitality to Open Virgin Hotels Las Vegas in 2020 Following Multi-Million Dollar Transformation to Curio Collection
Hilton Partners With Crown Advanced Construction for Development of 308-Key Hotel Near Downtown Yangon, Myanmar
Interviews With Leaders - Mr. Carlos Khneisser, Vice President of Development Middle East North Africa & Turkey - Hilton Worldwide
Please login or register to post a comment.