ORLANDO, Fla.–Hilton and Epelboim Development Group today broke ground on a new Tru by Hilton property located in Orlando, Florida. Dignitaries, executives and other key individuals who were instrumental in pushing the project forward attended the July 12, 2018 event. The roster of VIPs and speakers included: from the Orange County Government Commissioner Betsy VanderLey and Jessie Allen; Executive Director from the Orange County Convention Center; Alexandra Jaritz, global head, Tru by Hilton; and Noel Epelboim, president and CEO of Epelboim Development Group.

The 259-room, eight-story hotel will be located on Westwood Boulevard, just south of the Orange County Convention Center, and it is the largest Tru property to be built so far. It is expected to be completed in Q4 of 2019.

“Tru by Hilton continues to be a game-changer in the midscale segment with the groundbreaking of the Orlando Convention Center Area location, our largest property to-date,” said Alexandra Jaritz, global head, Tru by Hilton. “Tru by Hilton is grateful for our partnership with Epelboim Development Group who shares our innovative spirit and ‘zest for life’ mindset. We look forward to bringing a consistent, quality experience grounded in value to both business and leisure travelers visiting Orlando.”

Noel Epelboim, CEO, Epelboim Development Group commented, "Partnering with Tru by Hilton to introduce this one-of-a kind hotel experience to Orlando is satisfying as well as exciting. It’s a forward-facing project, fully aligned with our focus on enhancing the quality of life for our region thorough job creation, services and added value.”

“As we continue to expand our footprint in the southeast, breaking ground today for Tru by Hilton in Orlando advances our objective of developing top-quality brand products throughout the region,” said Epelboim.

Epelboim Development Group is currently in the final stages of building another hotel in Miami, Florida and is developing two more hospitality projects in Georgia. The company has plans to unfold up to twenty five hospitality properties in the next four years, positioning them as top hotel developers in North America’s sun belt.