AVON, Colo. – June 16, 2021 – The Westin Riverfront Resort & Spa Avon, Vail Valley is excited to announce that it has promoted Wendy Mallas to the position of Director of Sales & Marketing.

The award-winning resort has also promoted Jing Butler to serve as Associate Director of Sales and hired Scott Copertino to serve as Dining Room & Banquet Manager.

 

Wendy Mallas

 

Mallas joined The Westin Riverfront team in 2017 as a Leisure Sales Manager and has worked her way up to Director of Leisure Sales and now Director of Sales & Marketing. A graduate of Southeastern Louisiana University, Mallas previously spent nearly 20 years launching new properties for ski industry leader Vail Resorts, finally overseeing the Ritz-Carlton Residences, Vail. She also served as part of their international sales team.

Since joining The Westin Riverfront team, Mallas has been key to driving strong leisure sales through multiple avenues, including spearheading the creation of the Westin RECOVER program, a partnership with multiple Vail Valley medical facilities to host medical tourists. She also serves as the consortia liaison for the hotel’s affiliations with Marriott’s Luminous Program, American Express Fine Hotels and Resorts, and Travel Leaders Select Programs. A member of the Colorado Hotel & Lodging Association and the Vail Valley Partnership, Mallas is active in the Vail Valley community, volunteering with several non-profits, including the Vail Valley Salvation Army and Vitalant-Colorado.

 

Jing Butler

 

Butler joined The Westin Riverfront in 2013 as an Executive Meetings Manager and has worked her way up to Sales Manager, Senior Sales Manager and now Associate Director of Sales. Butler is a Certified Hospitality Sales Professional who previously worked in sales & events at The Arrabelle at Vail Square and the Aloft Charleston Airport & Convention Center in South Carolina. A graduate of Switzerland’s IHTTI School of Hotel Management, Butler is known for her focus on securing group business and passion for taking care of clients.

 

Scott Copertino

 

Copertino comes to The Westin Riverfront from the Grand Hyatt Vail, where he most recently served as National Sales Manager. A graduate of the University of Connecticut, he previously spent more than nine years at the Vail Cascade Resort & Spa, rising from Front Office Manager to serve as the Director of Banquets.

“We were excited to be able promote these two passionate and creative sales leaders. I am confident that they are up for the challenge of driving new leisure, conference and event business while also delivering an exceptional guest experience,” said Westin Riverfront General Manager Kristen Pryor. “And we welcome Scott to our F&B team with his extensive experience at executing flawless Vail Valley events.”