DALLAS (May 30, 2023)—Cienda Partners and Pendant Capital today announced the acquisition of the SENZA Hotel in Napa, California. The partnership brings together two family-founded investment groups dedicated to building community—both with a deep understanding of the hospitality industry and a portfolio of independent, boutique properties.

“The acquisition of SENZA, a beautiful luxury hotel, was a rare opportunity in a difficult-to-enter market,” said Barry Hancock of Cienda Partners. “We are pleased to add this hotel in the heart of Napa Valley to our growing portfolio of unique boutique hotels.”

SENZA Hotel is ideally situated on two acres along State Route 29, between Napa and Yountville. Nestled between vineyards and towering trees with a mountainous backdrop, SENZA Hotel was initially a charming bed and breakfast purchased in 2006 by Kathryn and Craig Hall, winemakers who owned the neighboring vineyard.

Throughout the next 17 years, SENZA Hotel evolved into a 48-room boutique hotel, blending modern amenities with a rich connection to Wine Country.

“For nearly two decades, SENZA has been a passion project for us in a region that holds great meaning to our business and our family,” said Craig Hall, founder, and chairman of HALL Group. “We are currently involved in several new hospitality projects, and felt it was the right time to pass the torch to allow us to better focus on these new endeavors. With Cienda Partners and Pendant Capital, we found a buyer in which we saw great cultural alignment and fit—who recognized the distinctive quality and high standards of SENZA and wanted to invest for the long-term.”

“We are grateful to have been selected by the HALL Group to be the stewards of this great hotel and pleased that we could close the deal under a short timeline,” said Les Bentley, Managing Partner of Pendant Capital. “We have had success in managing these special boutique hotels, and we are pleased to carry on the great quality and fine tradition of this hotel for many years to come.”

New ownership is exploring ways to activate the property and renovate the common areas while expanding food and beverage offerings. SENZA Hotel will continue to offer many of its amenities, including a swimming pool, hot tub, fitness center and private guest spa.

For more information on SENZA Hotel, visit https://www.senzahotel.com.