Total $0.00


ROCKVILLE, Md., March 26, 2015 -- Choice Hotels International (NYSE: CHH), a leading worldwide lodging company, announced that it has named Mark Shalala as vice president of franchise development for Cambria hotels & suites. Cambria hotels & suites, one of Choice Hotels' upscale brands, is dedicated to making business travel easier – and more fun – than ever before. 

In his new role, Mr. Shalala will be responsible for the franchise growth of the Cambria hotels & suites brand. He will be responsible for leading the franchise sales team in developing and implementing new strategies to increase the brand's distribution among key markets nationwide. This includes capitalizing on the company's commitment to the brand, including $250 million in corporate investments and other financial based incentives aimed to fuel the brand's growth, primarily in urban markets.

"Our Cambria hotels & suites brand continues to experience dynamic growth and we are thrilled to have Mark on our team to help drive strategic development for our franchisees," said David Pepper, senior vice president, global development. "We are riding the success following a wave of recent openings in key markets including Washington DC, White Plains, New York, and Plano, Texas. With Mark on our team, we look forward to propelling the Cambria hotels & suites brand to new heights in the eyes of millennials and business travelers."

As Mr. Shalala oversees the franchise development team, the Cambria hotels & suites brand will also place a concentrated effort on solidifying institutional capital partnerships. CA Anderson, vice president, Cambria Investments, will lead this effort moving forward. 

Recently, Cambria hotels & suites unveiled a new construction property prototype designed with the business and millennial traveler in mind. The brand's new positioning "Cambria hotels & suites. Where everybody is somebody." focuses on the guest's desire for quality service, unexpected delights during their stay, flexibility, and a light-hearted environment.

Mr. Shalala is a seasoned and award-winning hospitality development executive and rejoins Choice Hotels with more than 15 years of experience of hospitality development and franchise sales experience. Most recently, he served as senior director of development at Starwood Hotels & Resorts Worldwide and was responsible for the strategic growth of Starwood's nine upscale and luxury lifestyle brands in the southeastern United States and in the Caribbean. He received his bachelor's degree from the University of Massachusetts at Amherst in business and sports management. 

About Cambria Hotels & Suites

Cambria hotels & suites makes business travel easier—and more fun—than ever before. Offering modern décor, rooms that feel like an upgrade, and fresh, local cuisine at our Social Circle™ restaurant, Cambria makes every guest feel like a VIP. As of February 15, 2015, there are 22 properties open across the country and 25 under development in the U.S. and Canada. To learn more, visit

About Choice Hotels

Choice Hotels International, Inc. franchises more than 6,300 hotels, representing more than 500,000 rooms, in the United States and more than 35 other countries and territories.  As of December 31, 2014, 510 hotels, representing more than 39,000 rooms, were under construction, awaiting conversion or approved for development in the United States.  Additionally, 93 hotels, representing approximately 8,700 rooms, were under construction, awaiting conversion or approved for development in more than 15 other countries and territories.  The company's Comfort Inn, Comfort Suites, Quality, Sleep Inn, Clarion, Cambria hotels & suites, MainStay Suites, Suburban Extended Stay Hotel, Econo Lodge and Rodeway Inn brands, as well as its Ascend Hotel Collection membership program, serve guests worldwide.

Additional corporate information can be found on the Choice Hotels International, Inc. web site, which may be accessed at

Contact: Scott Carman / 1 (301) 592-6361

Related News

Choice Hotels Completes Acquisition of WoodSpring Suites Brand and Franchise Business

Choice Hotels to Acquire WoodSpring Suites Brand and Franchise Business for $231 Million

Choice Hotels Promotes Anna Scozzafava to Vice President of Strategy and Planning

Three Iconic South Beach Properties to Join Choice’s Ascend Hotel Collection

City Point Capital Breaks Ground on New Cambria Hotel South Boston in South Boston, Mass.

Choice Hotels Signs with S3D Partner to Develop New 90-Room Cambria Hotel in Burbank, California

Choice Hotels Appoints Raul Ramirez as Vice President, Strategic Finance and Financial Planning & Analysis

Choice, SpringBridge Development and Landmark Enterprises Break Ground on Cambria Hotel Mount Pleasant

Choice Hotels Appoints Patrick Pacious as President and Chief Executive Officer Succeeding Steve Joyce

Choice's Board of Directors Appoints Patrick Pacious as President and CEO Succeeding CEO Stephen Joyce

Cloud Nine Hospitality to Develop New Cambria Hotel in Austin, Texas Set to Open in 2019

The Curtiss Hotel Opens in Renovated Historic Harlow C. Curtiss Building in Downtown Buffalo, New York

Choice Hotels Appoints Eleonora Tarzibachi as Head of Brand Development and Management for Ascend Hotel Collection

Fillmore Hospitality Celebrates Topping Off for New Cambria hotels & suites in Nashville, Tennessee

Choice Hotels Appoints Keith Biumi as Regional Vice President, Membership Development of Ascend Hotel Collection

Choice Hotels Partners with Villa Developers for New 173-Room Cambria hotel & suites in San Jose, California

Choice Hotels Enters Master Development Agreement with Equinox Ventures Ltd. to Bring Three Choice Brands to the Middle East

Choice Hotels Enters Strategic Venture with CapStar to Drive Hotel Development for Cambria hotels & suites Brand

Love's Hospitality Opens Newly-Built 65-Room Sleep Inn & Suites in Jasper, Alabama

Comfort Inn and Suites Levittown in Puerto Rico Appoints Jaime Pico Operations Manager

All News »

Please login or register to post a comment.