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CHICAGO, ILL – Percipia, a leading technology provider serving the hospitality industry has entered into a new headquarters lease at Michigan Plaza. Michigan Plaza, situated between Chicago’s Millenium Park and Magnificent Mile, is ideally situated in the heart of Chicago’s hotel and tourist district.

This full service, Class A complex, is connected to a five million square foot Illinois Center office complex, three hotels with over 3,500 rooms and the East Loop Pedway. It houses a mix of technology, advertising/public relations, architecture and design firms as well as many others in various industries.

Percipia has grown from a modest number of people in 2010 to a current projected headcount of approximately twenty five with additional offices located in Las Vegas, Nevada and Chennai, India. Percipia’s new office space is approximately 4,000 square feet in size, offers views of both Millenium Park and Michigan Avenue, and was strategically arranged in a portion of the building that offers flexibility for its continued growth.

Percipia was represented in the transaction by The J. Rich Company, LLC (“JRICH”) while MB Real Estate represented the landlord.

“Being in the hospitality industry, we know what it takes to provide the highest level of attention to our clientele. It was very important to be located in a place that offered immediate access to our clients.” – Michael Velasquez, CEO of Percipia. Mr. Velasquez went on to say, “We engaged The J. RICH Company again as our trusted real estate advisor to help identify the optimal location and space, because JRICH also understands what it means to provide non-stop service to the client.”

Rich Schulz, the co-founder and President of JRICH, stated “Michigan Plaza prevailed among all other alternatives because it offered a strong economic package, expansion capability, and a vibrant location in the heart of the hospitality and tourism district.”

About Percipia (“Percipia”)

Globally recognized as a leading provider of innovative applications to the hospitality industry, Percipia has an established presence as a pioneer in the advancement of next-generation guestroom technologies, including messaging platforms, feature-rich voice applications, mobile applications and IP telephony. Percipia is well known for their Parallax application, which offers unique IP phone applications for guest rooms such as room service, group directories and more

for vendors like Cisco and NEC. Percipia also offers a wide range of technology solutions and applications – for more information please visit www.percipia.com, email sales@percipia.com, or call 800.806.0408 option 1.

About J. Rich Company, LLC (“JRICH”)

The J. Rich Company, LLC is a family run commercial real estate advisory firm based in Chicago which strictly specializes in representing the interests of tenants. JRICH works with clients on a brokerage and consulting basis; and has completed transactions all around the globe. JRICH clients range from single office users, to the Country’s fastest growing startups, to Fortune 100 Global Headquarter relocations. For more information, please visit www.jrichrealestate.com.

Contact: Jason or Richard Schulz CEO and President

info@jrichrealestate.com / (312) 876-1000

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