Boca Raton, Florida – September 24, 2018 – Cendyn, the leading provider of hotel CRM and hotel sales platforms in the hospitality industry, has been voted as North America’s Leading Hotel CRM Technology Provider and North America’s Data Driven Marketing Agency for 2018. The prestigious World Travel Awards recognizes companies, organizations and brands that push the boundaries of hospitality industry excellence.
"We are truly honored to have won these awards. Cendyn was founded over 20 years ago in North America, so these awards really resonate with our continued efforts to innovate and evolve with the hospitality industry," says Charles Deyo, CEO & President of Cendyn. "Day-in-day-out, we see hoteliers across the globe now embracing technology systems, such as CRM and data-driven digital marketing, to improve how they engage with, and acquire their guests. It is becoming a ‘must-have’ as hotels that implement these technologies not only see more direct, higher yielding bookings, but they are also able to watch those guests become returning, loyal guests.”
The awards in North America follow Cendyn’s win of Leading Hotel CRM Technology Provider in Europe and Leading Data Driven Marketing Agency in Europe and Asia 2018. Cendyn is also in the running for these categories, as well as Events Management and Sales Proposal Platforms, in the Worldwide competition, with winners announced in December at a gala reception in Lisbon, Portugal.
Cendyn’s CRM Suite caters to every hotelier from large brand to small boutique properties. Using multiple integrations, Cendyn consolidates numerous data points from disparate data transactions to engage with travelers throughout the guest journey. Business rules-based automation combined with dynamic personalization and upsell opportunities drive revenue through multiple channels and helps hotels acquire new customers.
eInsight CRM provides enterprise marketing automation and guest intelligence for multi-property/multi-brand hotels and Cendyn’s Guestfolio CRM provides intuitive marketing automation and guest intelligence for boutique and independent hotels.
Cendyn’s unique Data-Driven Digital Marketing Suite enables hoteliers to learn about and target their most valuable guests. By targeting the right guests, at the right time, with the right message, hoteliers cut through the noise of the crowded hospitality industry with personalized multi-channel campaigns that showcase and drive awareness of your brand.
Hotels are continuing to evolve in how they engage with their guests. By using technology and data to drive this engagement, hoteliers are able to revolutionize how they interact with guests, use tools to drive direct bookings, maintain brand presence and stay competitive in their market. Cendyn’s integrated Digital Marketing Suite and Hotel CRM Suite enables hoteliers to keep their guests at the forefront of what they do and concentrate on providing exceptional, personalized customer service at all times.