HENDERSONVILLE, TN and ABERDEEN, SD – November 14, 2014 – Boomerang Hotels announced it has signed an agreement with Bassi Enterprises, Inc. to convert the 40-room Park Center Hotel in Enumclaw, WA to a GuestHouse International® brand hotel. Located at 1000 Griffin Avenue, Enumclaw, WA 98022, the property is currently under development, with interior and exterior upgrades planned as part of the conversion.

“We are excited to welcome Bassi Enterprises, Inc. to GuestHouse International,” said Brendan Watters, CEO of Boomerang Hotels. “We are seeing wonderful growth in this region. This is the second property to open in Washington within less than a month, and we currently have three others in development in the Pacific Northwest.”

As part of Boomerang Hotels, guest amenities and services at the new GuestHouse Inn Enumclaw will include free wireless Internet connection, complimentary hot breakfast, and kids stay free (in room with parent). The location will also feature a newly upgraded restaurant, breakfast lounge, and guestrooms. Completion of all renovations and the hotel’s grand opening as a GuestHouse International® are slated for January 2015.

“We are excited to begin operating as a GuestHouse Inn,” said Gurdev Bassi, president of Bassi Enterprises, Inc. “Guest comfort and satisfaction is our top priority, and that is what this brand is all about.”

Boomerang Hotels offers a designated brand website with online booking, a 24/7 reservation call center, inhouse Director of Revenue Management, online marketing and social media support, and an affordable customer loyalty program. Additionally, each property is assigned a Franchise Service Manager to provide assistance with operations, training and support.