AHLEI Expands Reach into Canada with New Consultant, Partnerships
July 11, 2017 10:09am
Orlando, Florida, July 2017—The American Hotel & Lodging Educational Institute (AHLEI) is expanding its outreach to the Canadian hospitality industry and has partnered with Alex Kershaw, CGSP, CHDT, a consultant who will provide a physical presence in Canada. Based in Vancouver, British Columbia, Kershaw will work closely with AHLEI senior sales associate Laura Phelps, who has been the primary contact for Canadian academic institutions and hotels for several years.
“Having Alex working with AHLEI to service current clients and to reach out to new prospects will help us to grow in this ripe market,” said Brenda Moons, AHLEI’s Vice President, Sales—Hotels & Lodging. “It’s important for us to have a person on the ground in Canada to enhance our visibility.” She noted that AHLEI has much to offer the Canadian hospitality industry, from guest service training to online management courses, skills development, and more than 20 professional certifications, as well as programs on hot topics including leadership, security, and human trafficking.
Kershaw has extensive experience in relationship management, with jobs in both the private and public sectors. She has account and project management experience with leading advertising agencies and public institutions, as well as significant involvement with non-profit organizations serving women and youth, where her skills in communications, social media management, relationship management, and team building advanced the success of those groups.
“My role is to connect the dots within industry, academia, and workforce training centers and to create a stronger presence and awareness of AHLEI's hospitality training products and professional/industry credentials in Canada,” said Kershaw.
AHLEI has had a solid academic presence in Canada for many years, providing hospitality management textbooks and curriculum packages to career colleges and universities. AHLEI also partners with Tourism HR Canada and emerit to offer dual credentialing of the Certified Hotel General Manager (CHGM) and the Certified Hotel Administrator (CHA®) certifications. AHLEI and the Ontario Restaurant, Hotel & Motel Association (ORHMA) are also working to finalize an arrangement to offer AHLEI professional certifications for hospitality department heads and general managers to their membership.
“I want to take a consultative approach to provide training solutions that meet the needs of clients in Canada’s hospitality sector,” said Kershaw. To request a sales presentation, contact Kershaw at firstname.lastname@example.org or email@example.com.
Tags: american hotel & lodging educational institute,
Established in 1953 as the nonprofit education and training arm of the American Hotel and Lodging Association (AHLA), AHLEI’s mission is to be the preferred provider of quality resources to educate, develop, and certify hospitality students and professionals worldwide. AHLEI became part of the National Restaurant Association in 2017, connecting and leveraging the resources of two organizations that are deeply committed to a vision of career success and upward mobility for current and future hospitality, restaurant and foodservice employees.
Contact: Elizabeth Johnson
HFTP Purchases Rights to the Uniform System of Accounts for the Lodging Industry (USALI)
ServSafe Workplace Debuts With Sexual Harassment Prevention Training Suite
IBC Partners with AHLEI to Bring Certification Programs to Its Independent Hotel Members
New Edition of Planning and Control for Food and Beverage Operations Textbook Reflects Industry Trends, Technology Updates
New Guest Service Gold® Tourism Teaches Service Delivery Skills for Destinations
AHLEI Announces Partnership with Work4Stars; Will Offer Training Focused on Morocco’s Vision 2020 Goals
Hoteliers, Hospitality Educators Pursue Professional Certification in Philippines
AHLEI Publishes New Edition of Hotel and Restaurant Accounting Textbook, Workbook
Controlling Alcohol Risks Effectively® (CARE) Training Approved in Rhode Island
American Hotel & Lodging Educational Institute Honors Navy Lodges for Commitment to Professional Development and Certification
AHLEI Debuts Tourism Version of Guest Service Gold® Training for Oregon
University of Santo Tomas Honored as First Academic Certified Guest Service Property
Onslow Beach, Inns of the Corps Lejeune-New River Are Marine Corps Community Services’ First Certified Guest Service Properties
New Edition of AHLEI’s Front Office Textbook Shows Impact of Technology on Operations
AHLEI Adds Breakfast Attendant Training and Certification to START Program
AHLEI and OAS Sign Memorandum of Understanding to Boost Training Opportunities for Small, Medium-Sized Enterprises in the Americas
AHLEI and EUHOFA Sign Memorandum of Understanding
AHLEI Publishes New Edition of Revenue Management Textbook
Greece’s StudySmart is AHLEI’s Newest International Associate
AHLEI to Offer Certifications in Partnership with Lobster Ink
Please login or register to post a comment.