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Tag : social media marketing

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TikTok 101: Understanding the Rapidly Growing Social Network

May 7, 2019

By Michael Del Gigante As in life, the only constant with social media is change. Just as marketers were starting to feel comfortable with the current...

Instagram Strategy for Hotels: How to Maximize Your Social Media Marketing

May 6, 2019

By Patrick Landman Customers now take photos of everything at any moment of the day. This new trend is influencing how restaurants and hotels design their...

Hotel Marketing Tips From Pipeline LIVE: Social Media Spring Cleaning

May 6, 2019

By: Maiya Wall Pipeline LIVE is a Facebook live series covering topics such as social media trends, digital marketing best practices, content creation &...

The Top 5 Things You Need to Know Now in Hotel Digital Marketing: February Edition

February 21, 2019

By Margaret Mastrogiacomo, EVP Strategy This month, the latest digital innovations include Facebook allowing Page owners to participate in Groups, new video...

8 Questions to Ask Yourself Before Publishing to Social Media

February 18, 2019

By Maiya Wall / Pipeline Social Media Before hitting publish, post, or share, what can you do to ensure that your post actually has value and potential for...

Hotels Talk on Social Media…but Are They Actually Listening?

January 21, 2019

Social listening (also referred to as ‘social media monitoring’) gives hotels real-time, actionable insight and an opportunity to build long-term...

Paid, Owned and Earned Media: What Matters Most for B2B Travel and Hotel Tech Brands in 2019?

January 8, 2019

By Alan E. Young In a marketing landscape where content is king, you might think it’s just a matter of creating and distributing great content. After...

The Top 5 Things You Need to Know Now in Hotel Digital Marketing: November Edition

November 26, 2018

By Margaret Mastrogiacomo Staying innovative in your digital marketing strategy means staying up-to-date with the ever-changing digital landscape. From...

Lodging Interactive Rolls Out Commingle:Engage Total Customer Engagement Services

November 1, 2018

Lodging Interactive, an award-winning digital marketing and social media engagement agency exclusively serving the hospitality industry, today announced the...

5 Ways to Market to Your Guests With Instagram Stories

October 29, 2018

Instagram Stories is quickly becoming the go-to platform for savvy marketers. This Snapchat-like feature has seen tremendous growth since launching in 2016,...

The Impact of Influencer Marketing on the Booking Journey

September 6, 2018

By Angharad Miller Let’s set the scene. Up until the digital revolution, traditional marketing and word-of-mouth were the only real ways to grow...

How to Measure Social Media ROI: A 4-Step Plan for Marketers [Infographic]

August 23, 2018

Are you unsure about how to measure the return on investment of your social media marketing? If so, you’re not alone. According to The CMO Survey, only...

7 Tips for Succeeding With Instagram Marketing

August 2, 2018

This year is set to be a big one for Instagram marketing. According to Social Media Examiner’s annual report, in 2018 some 69% of marketers plan to...

Hotel Marketing Tips from Pipeline LIVE: Image Copyright Infringement

May 29, 2018

By Maiya Wall & Sarah Brown Pipeline LIVE is a bi-monthly Facebook live series covering topics on digital marketing, including social media, web design,...

Why Facebook Will Help Hotels Beat the OTAs

May 25, 2018

By Marco Benvenuti Honestly, I thought the war between hotels and online travel agencies would’ve died down by now. Clearly the battle rages on....

Hospitality Social Media Marketing News – April 4, 2018 Issue

April 11, 2018

It’s just been two weeks since we sent our last social media update newsletter, and so much has already changed. Keep reading to see what these changes...

Hospitality Social Media Marketing News – Issue #1

March 26, 2018

What just happened in social media and what it means for hospitality.  Mon, 26 March 2018 - Welcome to the first issue of Hospitality Social Media News,...

Social Media Hospitality Best Practices

March 19, 2018

By Scott Cohen Introduction The hospitality sector continues to be one of the world’s fastest expanding industries – with global estimates...

Lodging Interactive Publishes: Hospitality Social Media News

March 19, 2018

PARSIPPANY, NJ - March 19, 2018 -  Lodging Interactive, an award winning digital marketing and social media engagement agency exclusively serving the...

Milestone Announces Spring 2018 Edition of Milestone Digital Presence Cloud With New User Interface

March 14, 2018

New unified user interface and modular functionality provides greater flexibility and power for both self-service and full-service clients. San Jose, CA |...

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