Smart Data Marketing
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Digital Inspo: What Creative Hotels Are Doing Online
February 7, 2019
By Kerryn Gower
Coming up with fresh and creative marketing initiatives is never an easy task. Hotels all over the world face fierce competition regardless of...
Learn From HEBS Digital Experts During Three Workshops at the 2019 HSMAI Digital Marketing Strategy Conference
January 8, 2019
For more than 15 years, HSMAI’s Digital Marketing Strategy Conference has been where senior leaders in hotel marketing connect and engage in...
Celebrating 2018: HEBS Digital & Serenata CRM Reflect on Another Successful Year
December 18, 2018
As the year comes to a close, HEBS Digital and Serenata CRM celebrate the many accomplishments of 2018, as well as the team members who made them possible. In...
From Dreaming to Booking Part IV: The Booking Phase - How to Capitalize on the Booking Phase of the Travel Planning Journey
March 22, 2018
By Margaret Mastrogiacomo, VP Strategy
This article is part four in a five-part series that uncovers top strategies for reaching potential guests in...
From Dreaming to Booking Part III: The Planning Phase - How to Capitalize on the Planning Phase of the Travel Planning Journey
March 15, 2018
By Margaret Mastrogiacomo, VP Strategy
This article is part three in a five-part series that uncovers top strategies for reaching potential guests in...
Mobile-First Index Is Approaching – How Can You Prepare?
March 13, 2018
By Max Starkov
The massive shift from desktop to mobile and tablet devices continues at a rigorous pace. Over 59% of web visitors and more than 51% of page...
Must-Read Whitepaper Available: The Smart Hotelier’s Guide to 2018 Digital Marketing & Technology Budget Planning
September 20, 2017
Budgeting season: the time to analyze what initiatives are driving performance, review trends in the industry that should be taken into account when...
HEBS Digital Makes Inc. 5000 List of Fastest Growing Private Companies in America
August 24, 2017
SUMMARY: HEBS Digital is proud to announce their inclusion on the Inc. 5000 list for 2017 of fastest growing privately held companies, for the second time...
The Smart Hotelier’s Pre-Opening Digital Strategy
May 23, 2017
By Garrick Lee
Opening a new hotel requires an ‘all-hands-on-deck’ approach. From checking the allowable voltage for hairdryers to staging...
HeBS Digital Provides Coursework for Ecole hôtelière de Lausanne’s Online Education Certificate Program in Hospitality Management
May 3, 2017
Summary: HeBS Digital was selected by Ecole hôtelière de Lausanne (EHL) to provide course work for their 2017 online education certificate program...
HeBS Digital Recognized with Four Hermes Creative Awards for Excellence in Website Design and Emerging Technologies
April 20, 2017
Summary: HeBS Digital receives four Hermes Creative Awards, including Platinum and Gold, for excellence in emerging technologies and design in the...
HeBS Digital Honored with Five Internet Advertising Competition (IAC) Awards, Including Best Hotel & Lodging Website
April 12, 2017
Summary: HeBS Digital is the recipient of four Internet Advertising Competition Awards (IAC) including one for Best Hotel & Lodging Website for The Maven...
The Smart Hotelier’s Action Plan to Capitalize on Facebook City Guides
March 23, 2017
By Victoria Hsia
Facebook recently began rolling out a new feature that further positions the platform as a travel planning tool: City Guides. Available on...
HeBS Digital’s Parent Company, Hotel360 Technologies, Acquires Serenata IntraWare to Create the Industry’s First Fully Integrated Past/Future Guest Engagement & Acquisition Platform
March 22, 2017
NEW YORK, NY — March 22, 2017 — HeBS Digital is pleased to announce its parent company, Hotel360 Technologies (Hospitality Tech Holdings LLC), has...
Webinar Video Available: HeBS Digital Discusses the “Key Tools to Optimizing Direct Bookings and Lowering Distributions Costs”
November 29, 2016
Last week, HeBS Digital hosted its third webinar in its “Direct is Always Better” series: “Key Tools to Optimizing Direct Bookings and...