Total $0.00


Tag : ota

 1 2 >

Page 1 of 2 pages

Hospitality Financial Leadership: OTA’s and How Hotels Can Best Use Them

December 17, 2018

By David Lund A lot gets said about OTA’s and most of it is negative coming from the hotel world. I get it on one hand as I was the one having to...

Hospitality Financial Leadership: Why OTA’s Are Uber Successful

November 5, 2018

By David Lund Have you ever wondered why we all hear so much complaining and downright all-around annoyance being expressed from hotels about the on-line...

Hospitality Financial Leadership: Why Your Average Joe Should Never Use an OTA – And… Why He Will Never Stop Using Them!

August 13, 2018

With two large shortcomings I can’t see why the average person who has a basic understanding of how the travel world works would ever use an online...

Can I Book My Next Trip on Amazon?  An Open Letter to Jeff Bezos

June 6, 2018

By Alan E. Young Dear Mr. Bezos, Amazon has long-since established itself as the fabric that holds together a world of consumers looking for an easy,...

The OTA’s Attempt at Discrediting the Value of the Hotel’s Direct Channel

May 10, 2018

By Max Starkov Background: Earlier this week, the European Technology and Travel Services Association (ETTSA) released a report called “Hotel...

OTA Association Slams Direct Bookings

May 9, 2018

By Lily McIlwain By this point, the number of studies testifying to the positive impact of direct bookings - and the sometimes harmful influence of OTAs...

New Research Shows Consumers Spend $5.2 Billion Annually in Fraudulent and Misleading Hotel Booking Transactions

May 3, 2018

Nearly one in four consumers say they were misled by a third-party travel company Washington, D.C. – May 3, 2018 – As Americans begin gearing up...

Hospitality Financial Leadership - The OTA Distraction – Pushing Rather Than Pulling

April 2, 2018

By David Lund You cannot go a day online in the hotel community without seeing a ton of OTA related discussion. Hoteliers are like scared kittens when it...

Study Reveals ‘OTA Premium’: Travelers Who Book Through OTAs Stay Longer, Spend More During Trips

March 14, 2018

Oxford Economics and Expedia analyzed nearly 100,000 trips to ascertain spending habits of travelers by booking type Seattle, Wash., March 14, 2018...

Klobuchar Urges Department of Justice and Federal Trade Commission to Investigate Potential Existence of Deceptive Conduct by Online Travel Agencies

November 7, 2017

While the large online travel agencies serve an important role in promoting consumer choice and competition for hotel and airline bookings, their size and...

Global OTA Customer: The Value of the International Booker for U.S. Hotel Properties

October 30, 2017

Global customer reach is invaluable for hotels. The many advantages that come with an international booker include a higher average daily rate, and longer...

OTAs Are Under Pressure — Time to Show Why Direct Is Best

October 27, 2017

By Clare Hutchison OTAs hit the headlines in the UK today as authorities unveiled a major investigation into their practices. The British competition watchdog...

Changing the Rules of the Game for Hotel Bookings

October 20, 2017

By Giuliano Bianchi and Isabella Blengini  Last month the Swiss Parliament ratified a decision to allow Swiss hotels operating on to...

Tambourine Shares We’re Using the Wrong Message to Fight OTAs

October 10, 2017

Looks like we might have been going about this all wrong. The thought that a guest’s primary travel concern is saving money is an assumption that needs...

These Are the OTAs People Are Talking About on and off Social Media

June 20, 2017

NEW YORK, NY (June 20, 2017) – In a new, first of its kind analysis of combined offline and online consumer conversations, Engagement Labs released...

Where the OTAs are Going Next: The Evolution of Voice Search for Hotels

December 15, 2016

By Natasha Prats At the recent Skift Global Forum 2016, the major OTAs discussed the future of online travel. Most of them are pretty convinced that the...

How Hotels Can Use Urgency Like the OTAs to Drive Bookings

September 26, 2016

By Tris Heaword Many people have a natural tendency to procrastinate, choosing to put things off until the very last minute.  But in the world of...

How Hotels Make Their OTA Addiction Worse

July 6, 2016

The cycle of OTA dependence is all too real and aggravating. But, it’s time to face the facts. fault, not the OTA’s, if an OTA-driven guest...

Three Tips to Become an Online Superstar

July 6, 2016

By Jean Francois Mourier, CEO of REVPAR GURU Hopefully you have been reading my articles over the past few years and you’re familiar with my ...

Drive Direct Bookings by Getting to Know Your Guests

March 17, 2016

We all know why hoteliers use OTAs. They are there to help you out, keep revenue up and room occupancy levels as high as possible. But over time, OTAs have...

 1 2 >

Page 1 of 2 pages