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Tag : nancy huang

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Revisiting Chat Apps: What Messaging Platforms Are Best for Your Hotel?

March 16, 2018

By Nancy Huang Messaging platforms are fast becoming the new way for businesses to interact with customers. When communicating with brands, 54% of US social...

How to Encourage Guests to Write Hotel Reviews on TripAdvisor, Yelp, Google and Facebook

December 22, 2017

by Nancy Huang Online guest reviews are more important than ever. In researching hotels, potential customers are proactively seeking information about the...

New Hotel Booking Sites Take Advantage of Industry Loopholes

December 18, 2017

By Nancy Huang Almost seven years since HotelTonight launched its tonight-only hotel booking app, the industry has been flooded with a host of ambitious...

Boutique Hotels See Airbnb as Potential Distribution Channel

September 18, 2017

By Nancy Huang Airbnb’s founder Brian Chesky recently said on Twitter that 15,000 boutique hotels have a listing on the platform since being allowed to...

Can I Repost That Photo on My Hotel Social Media Account?

September 5, 2017

By Nancy Huang Social media has made the act of sharing and reposting content as simple as clicking a button or adding a hashtag. This has in many ways...

Legal Issues When Working with Social Influencers in Travel

August 31, 2017

By Nancy Huang If hotel marketers’ inboxes could talk, they would tell you that on any given day they likely receive double-digit numbers of potential...

Take Advantage of These Facebook Features for Your Hotel Page

August 14, 2017

By Nancy Huang Facebook has made a lot of updates to its business pages lately, releasing new features so fast we almost forget that they’re there....

Evolving in a Digital World Where Convenience is the New Loyalty

July 28, 2017

At a recent HSMAI event in London, keynote speaker Steven Van Belleghem spoke to local hoteliers about the role of digital in the human-centric hospitality...

How to Use Social Influencers Successfully to Market Your Hotel

May 18, 2017

by Nancy Huang Influencer marketing has received quite a lot of buzz in recent years and was even rated the fastest-growing online customer acquisition...

What Google’s Pivot to an “AI first” Company Means for Travel

May 12, 2017

by Nancy Huang At ITB Berlin in March 2017, Google announced that it now considers itself an “AI-first” company, moving away from its mobile-first...

5 Remarkable Hotels Innovating in Social Responsibility

February 9, 2017

by Nancy Huang Although many hotels make an effort to integrate corporate social responsibility into their operations, there are some that have gone...

Will Facebook Recommendations Create a New Channel for Hotel Bookings?

January 13, 2017

By Nancy Huang Facebook has recently launched a new tool to help users discover new experiences, things to do, events, and services based on suggestions from...

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