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Tag : hotel marketing

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Tambourine Shares What’s Haunting Hotel Marketers This Halloween?

October 31, 2018

Continuing our annual Halloween tradition, we’ve asked hotel marketers nationwide, across all chain scales and property sizes, what they’re most...

Fleming’s Hotels Implements Best-In-Class Hotel CRM Platform, Cendyn’s eInsight, Across Their Hotel Group

October 4, 2018

Thursday 4th October, 2018 – Frankfurt, Germany – Fleming’s Hotels, a modern leader in the business & leisure hospitality marketplace in...

Beat the OTAs: Use Your Hotel Website to Tell a Unique Brand Story

October 1, 2018

By Steffan Berelowitz Competing with OTAs for direct bookings continues to represent an uphill challenge for hotels. The likes of Expedia and Booking.com...

Hotel Marketing Budgets: How Much Is Actually Enough?

September 19, 2018

According to a recent study, Booking.com and Expedia return $16 for every dollar spent on marketing. This looks great on paper, but the reality is that over...

The 5 Deadly Sins of Content Marketing

September 13, 2018

By Jennifer Nagy Are you a sinner or a saint? While we all have our good and bad days, when it comes to the BIG five sins of content marketing, I’d...

What’s Wrong With Your Hotel Website? Ask Your Call Center Team

August 29, 2018

By Doug Kennedy, KTN and Dave Spector, Tambourine Hotel and resort marketers have a powerful secret weapon, which in many cases is grossly underutilized:...

Why Offering Local Tours and Activities Is a Huge Revenue Opportunity for Hotels

August 7, 2018

By Max Starkov, President & CEO at HEBS Digital Background: Offering local tours and activities - i.e. experiences in the destination - is a multibillion...

Tambourine Shares Three Easy Ways to Tighten the Bond Between Marketing and Revenue Management

August 6, 2018

The days of hotel marketers and revenue managers working in separate silos are over. Opening up dialogue and combining intelligence between these two...

The Joy of Publicity

August 3, 2018

By Babs Harrison It's the "in" thing to say these days - "oh, we don't need traditional media, we're on social media, and...

Leisure Real Estate Advisors, LLC Selected to Represent a Hilton-Marriott Portfolio in Salina, KS

July 7, 2018

Leisure Real Estate Advisors, LLC, is pleased to announce its engagement as exclusive marketing agent for the sale of a three property Hilton-Marriott branded...

The Top 5 Things You Need to Know Now in Hotel Digital Marketing: April Edition

April 23, 2018

By Margaret Mastrogiacomo, Vice President Strategy This month, the latest digital innovations include new publishing features on Google My Business listings,...

The Set Hotels Joins Cendyn

April 10, 2018

The Set Hotels looks to the future and implements world's leading hotel CRM platform, Cendyn eInsight, across their hotel group London, United Kingdom -...

Hotel Marketing to Millennials

April 4, 2018

By Casey Munck Millennials, defined as people born between 1982 and 2000, now make up the largest living generation. And they are spending more than ever...

Are You Marketing to Your Guests’ Five Senses?

March 28, 2018

Sensory marketing has been used by some of the world’s biggest brands for decades. 35 percent of Fortune 500 companies have adopted some form of...

A Hotel Marketer’s Guide to CRM

March 15, 2018

Typically, the marketing department plays the lead role in CRM, acting as the primary user and key operator of CRM software and managing guest communications...

For Successful Marketing, Content Is King

March 12, 2018

by John R. Hendrie Go ahead, tell your story.  That is really what your future guests want.  Write it down.  Cast that story line out, reel...

From Dreaming to Booking Part II: How to Capitalize on the Dreaming Phase of the Travel Planning Journey

March 8, 2018

By Margaret Mastrogiacomo, VP Strategy This article is part two in a five-part series that uncovers top strategies for reaching potential guests in meaningful...

Tambourine Shares - It’s Valentine’s Day: What Are Hotel Marketers Loving?

February 14, 2018

Each year around Valentine’s Day, we ask clients, partners and industry insiders what they are feeling warm and fuzzy about… here are the 7 things...

The Best Western River North Hotel Sees 300% Increase in Revenue with New Progressive Web App

February 12, 2018

A Case Study on Delivering the Best Mobile User Experience on the Web. Denver, CO - ​Brewer Digital Marketing, announces the launch of Best Western River...

PR and Visibility for Your Start Up: Making the Right Moves

January 25, 2018

By Michael Frenkel, MFC PR Having worked with dozens of start up companies in the hospitality space, I get the question all the time: How do you allocate...

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