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Tag : digital marketing

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What Tech Stories Do Hotel Operators Read?

April 1, 2014

Brand Names, Solid Solutions for Operator Challenges Are Softscribe Inc.'s Most-Read Stories  Atlanta - April 1, 2014 - Softscribe Inc., an...

The Top 10 Questions Hoteliers Should Be Asking Their SEO Vendor

March 14, 2014

By Erica GarzaWith Google releasing over 500 algorithm updates each year and search engine results constantly in flux, SEO best practices are always evolving....

The Evolution of Digital Marketing and the Significance of Earned Content - Part II

March 11, 2014

by Erin Bagley & Leora LanzThis article is Part II of a two-part series analyzing the landscape of digital marketing for hotels and motels in 2014....

The Industry Has Spoken: Adaptive Web Design is the Winning Strategy

March 5, 2014

by Max Starkov At the recent HSMAI Digital Marketing Strategy Conference in New York, a panel of distinguished industry leaders discussed the prevailing two...

GCommerce Announces Partnership with Historic Connecticut Resort

March 3, 2014

Saybrook Point Inn & Spa celebrates their 25th anniversary by collaborating with digital marketing agency, GCommerce PARK CITY, Utah - GCommerce, a hospitality...

The Digital Direction: Hotel Marketing Budgets and a Digital 101 for Hotels - Part 1

February 24, 2014

​by Leora Lanz, Lindsey Pete, & Erin S. Bagley This article is Part I of a two-part series analyzing the landscape of digital marketing for...

Sugar Bay Resort’s Digital Marketing Goals Surpassed with 18:1 ROI

February 7, 2014

Vizergy® Helps Property Transition from Branded to Independent; Earns HSMAI Adrian Award Jacksonville, FL (February 7, 2014) - Sugar Bay Resort and Spa...

Smart Hotelier’s 2014 Top Ten Digital Marketing Resolutions

January 2, 2014

By Max Starkov & Mariana Safer Whether you've experienced digital marketing success this year, or have continued to struggle with your direct online channel...

HeBS Digital Once Again Authors Top Article of the Year

December 23, 2013

Summary: HeBS Digital reemphasized its status as the hospitality industry's leading full-service digital technology and marketing firm by contributing to...

HeBS Digital Wins Big with Eight HSMAI Adrian Awards

November 20, 2013

HeBS Digital has been recognized for excellence in hospitality digital marketing by receiving eight HSMAI Adrian awards, including three Gold Awards. The HSMAI...

The Allerton Hotel Chicago & The Joule Dallas: Winners in More Ways than One

November 19, 2013

Vizergy® Partnership Results in Awards for Web Design & Marketing Strategy Jacksonville, FL (November 19, 2013) - Vizergy - Digital Travel Marketing... and Genares Announce Seamless Integration to Turn Guests into Huge, Trusted Marketing Force

September 27, 2013

Orlando, FL — October 1, 2013 — and Genares announced the beginning of a strategic partnership that includes a seamless integration between...

HeBS Digital Honored with Five Travel Weekly Magellan Awards, Including Two Gold & Three Silver

September 24, 2013

HeBS Digital won a grand total of five 2013 Travel Weekly Magellan Awards, including two Gold Magellan Awards for website design  and three silver...

HeBS Digital Wins Six 2013 WebAwards, Including Best Hotel and Lodging Website

September 16, 2013

HeBS Digital won a grand total of six 2013 WebAwards, including Best Website in the "Hotel and Lodging" category for the new Crowne Plaza Times Square...

NATHIC 2013 Moves to Chicago, Becoming Midwest’s Sole Investment Event

September 4, 2013

​NEW YORK (Sept. 4, 2013) ─ Questex Hospitality + Travel, the world's largest multinational media, event and e-commerce company serving the...

HeBS Digital Announces Webinar on 2014 Hotel Digital Marketing Budget Planning

August 21, 2013

Join HeBS Digital, the hospitality industry's leading full-service digital technology and marketing firm, as we guide you on how to structure your 2014 digital...

Hotel & Resort Digital Marketing Budgets: Avoid the Headaches & Get it Right! - A Three Part Series

August 2, 2013

By: William Bellis III, Senior Corporate Marketing Manager at Vizergy®, with contributions from Joe Hyman, President & CEO, and Paul Fraser, Director of...

Meta Search Marketing: The New Revenue Frontier in Hospitality

July 16, 2013

By Max Starkov and Tara Dyer Background Meta search in travel and hospitality has been around since the early 2000s. One of the earliest examples was...

Hotel V Forges New Social Connections in First Month with

July 12, 2013

Orlando, FL — July 16 , 2013 — is the brand advocate platform that helps hotels boost brand awareness and earn new guests with the help of their...

Budgeting for 2014? Remember Reputation Management Plus Social Media / Web / Mobile Marketing

July 12, 2013

Lodging Interactive, the award winning full-service digital marketing and social media engagement agency exclusively servicing the hospitality industry, says...

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