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Tag : bob rauch

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Flexing Hotel Labor Today

March 6, 2019

Bob Rauch and Sarah Anderson It’s easy to say, “flex down your labor costs” when revenues drop, but is it easy to do? In a market of...

Lodging Forecast 2019: Industry Threats Yet Growth

January 3, 2019

By Robert A. Rauch Reading forecast content from the plethora of prognosticators out there can drive one into craziness. Clearly, the current economy has...

3 New Technical Strategies to Personalize Your Targeting

October 30, 2018

This month’s blog post features a guest article written by Meredith Rauch.  This article was originally posted on ScreenPilot’s website....

Health and Success in the Summer of 2018

May 2, 2018

By Robert A. Rauch, CHA I seldom write about success or health, typically favoring hotel operations, leadership, finance, marketing or forecasts. But today, I...

The Transformation of the Hotel Industry in the 2010s

March 1, 2018

By Robert A. Rauch, CHA We have officially been transformed into the John Naisbitt coined “hi tech, hi touch” world, 33 years after the release of...

Why 2018 Will Be Great: Hotel Industry Forecast

February 2, 2018

By Robert A. Rauch The big news in 2017 was the stock market, consumer confidence and the economy in general. Tax reform, wage growth, reduced regulations and...

Hospitality Leadership in 2018

January 4, 2018

By Robert A. Rauch What will leadership look like this year? It’s not always the same each year. Yes, leadership books might provide the same...

Hospitality Trends 2018 – What’s Happening in Hospitality

December 6, 2017

By Robert A. Rauch Each December, we come out with my trends for the following year. Last year we led with Artifical Intelligence and Robotics. In May, 2017,...

Preliminary Hotel Industry Forecast: 2017

January 3, 2017

Since 2016 is barely gone, we may as well spell out the big news and the impact that news may have on 2017 and beyond. The first was Marriott—that was a...

Marketing Strategies for a Competitive Advantage in 2017

November 1, 2016

By Robert Rauch According to Geoffrey Moore in his book Living on the Fault Line: Managing for Shareholder Value in the Age of the Internet, stock price is a...

10 Steps to Business Plan Development 2017

September 21, 2016

By Robert A. Rauch This article is designed to include the keys to business planning and development success but there are changes occurring in our industry...

Naked Bootleg: Football Play Gives Game Plan to Hoteliers and Restaurateurs

August 26, 2014

Interactive online specials, special events, amazing and genuine customer service, leadership required to weather the storm.Naked bootleg is a term used in...

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