Paris, 18 March 1999 - The first 1999 Green Globe award
has been attributed to Accor in recognition of its Environment policy.
This award recognises the practical application of the principles to encourage
sustainable development in the travel and tourism industry as set out in
Agenda 21 of the Rio Earth Summit in 1992.
The award ceremony was held on 10 March as part of the International
Travel exhibition in Berlin. Bob Collier, the Chairman of Green Globe
and Geoffrey Lipman, Chairman of the World Travel and Tourism Council awarded
first prize to Thierry Mueth, the Group�s Environment Director.
Every year, Green Globe organises a competition to judge the Environment
policies of travel companies according to the criteria set out in Agenda
21.
This year, the international association chose Accor from amongst 600
companies to receive its top award �for the exceptional performance of
its environment policy, which has contributed to the sustainable development
of the travel industry�.
|
The "Green Globe Program" is an international initiative
designed to address sustainable development issues in the world travel
and tourism industry. It involves environmental management planning and
policy development, energy conservation, waste reduction measures, recycling,
respecting special areas and customs, and limiting the use of environmentally-unfriendly
products. |
First implemented in 1994, Accor�s environment policy takes the form
of permanent measures, both at operational level and in terms of design
and research. The Group has also developed special employee training courses.
A Hotel Environment Charter was implemented in 1500 hotels during 1998,
and will continue to spread progressively through other Accor establishments.
Accor, European and global Group in the world of travel, tourism and
business services is active in 140 countries with 120,000 associates through
its four complementary activities: hotels, travel agencies with Carlson
Wagonlit Travel, car rentals with Europcar and corporate services with
Accor Corporate Services. |