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Cambria Suites to Expand into More Major Markets

Begins 2013 with Development Agreements for Properties in DC,
Arizona, Texas, and Maryland and a Q2 Opening in Miami

LOS ANGELES, Jan. 23, 2013
-- Building on a year of great momentum, Choice Hotels International (NYSE: CHH), one of the world's largest hotel companies, today announced two highly notable development agreements for its upscale Cambria Suites brand, as well as major milestones scheduled for the second quarter of 2013. From the Americas Lodging Investment Summit (ALIS) in Los Angeles, the lodging giant demonstrated how the stylish, all new-construction hotel brand continues to expand into highly desirable primary markets. Through agreements with prominent developer O'Reilly Hospitality Management, LLC, travelers can now look forward to checking into Cambria Suites hotels in Phoenix, Arizona and Plano, Texas.

"Having an industry leader like O'Reilly Hospitality Management sign on for two Cambria Suites hotels right out of the gate this year truly reinforces what we at Choice Hotels already know about the brand: it has a buzz-worthy reputation and boundless potential behind which Choice Hotels and the Cambria Suites team have thrown their full support," said Steve Joyce, president and chief executive officer of Choice Hotels International. "O'Reilly is a first-rate operator and will help us bring the Cambria Suites experience to guests in even more great markets."

Cambria Suites Phoenix-Desert Ridge will be a four story, 121-room hotel featuring the brand's award-winning design. Guests will enjoy a refreshing outdoor pool and the property's convenient location minutes from businesses such as the Mayo Clinic, 1.2 million square feet of retail at Desert Ridge and the Choice Hotels International Western Corporate Headquarters.

Cambria Suites Plano will be a four story, 129-room hotel. Features unique to this property include 2,400 square feet of meeting space, an outdoor bar and cabanas by the pool. It will be located in the heart of the Legacy office and retail district just north of Dallas, within two miles of 11 Fortune 1000 company offices and corporate headquarters including: Alliance Data, Cinemark Theatres, Dell Services, Dr. Pepper Snapple Group, Ericsson, Frito-Lay, HP Enterprise Services, Huawei, J. C. Penney, Pizza Hut, Rent-A-Center, Traxxas, and Siemens PLM Software.

"We studied a lot of brands and we believe Cambria Suites is well-positioned to make a great impact on the hotel market because of how it has differentiated itself within the upscale lodging segment in everything from design and layout to the F&B concept," says Tim O'Reilly, managing member/chief executive officer of O'Reilly Hospitality Management. "But equally as important, we know the Choice Hotels team is committed to the success of the brand. They have demonstrated that to us by driving substantial RevPAR gains in existing properties, achieving significant growth through new franchises in high visibility markets, investing in sales, marketing and franchisee support, and providing unique financing assistance helpful in today's challenging lending market."

The two new properties will offer the same stylish and contemporary accommodations guests and hotel developers have come to count on with the Cambria Suites brand, including larger-than average guest suites with separate work and sleep areas.


The second quarter of 2013 will mark the opening of the highly anticipated Cambria Suites Miami. This seven-story, 85,500-square foot, 122-room hotel located by Miami International Airport will have 1,800 square feet of conference room space, as well as an outdoor pool and terrace. Hotel guestrooms will feature stunning views of nearby Lake Mahar. Sunflower Hospitality, LLC is the developer of this hotel property.

Also during Q2, the brand anticipates the "sky-break" for construction of Cambria Suites Washington, D.C. which is part of the CityMarket at O mixed-use development project. As opposed to a traditional "ground break" event, builders at this property will commence hotel construction skyward above a newly constructed base consisting of retail/restaurant and a pedestrian lobby. As part of CityMarket at O, a one million-square foot urban mixed-use development project, the 9 story, 182-room Cambria Suites hotel will be located almost adjacent to the Washington, D.C. Convention Center in downtown Washington, D.C. near Gallery Place, the hub of the city's entertainment district. Renowned lodging developers, Concord Hospitality, which is also involved in two of the brand's three recently begun and much celebrated properties in New York, are the developers of this property.

Ground breaking events are scheduled for Cambria Suites Rockville, Maryland during the second quarter. Duball, LLC is developing this Cambria Suites hotel mere steps from the new Choice Hotels International global headquarters. The 140-room property will take up eight floors of the 15-story west tower of Rockville Town Center, one of two mixed-use high-rise towers that will include private residences, 40,000 square feet of street level retail and approximately 1,000 parking spaces.

"Cambria Suites is generating a great deal of excitement within the hotel development community and with consumers," says Michael Murphy, senior vice president of Cambria Suites. "Guests consistently give our hotels top marks on Trip Advisor for guest satisfaction in our respective markets across the country. So we are extremely pleased three more properties in top-tier markets are that much closer to opening their doors."

All Cambria Suites feature Reflect, a casual dining and gathering area serving a dinner menu, liquor, wine, beer, freshly prepared grab-and-go gourmet salads and sandwiches, a barista bar featuring Wolfgang Puck® coffee and a hot breakfast buffet; Refresh, a state-of-the-art fitness center with an elegant pool and hot tub/spa area; and Refill, a 24-7 convenience store that offers energy drinks, snacks and sundries.

In addition, each suite offers the latest technology, including two flat-screen LCD televisions and MediaHub™ plug-and-play technology, allowing guests to connect their laptop, MP3 player, game console, digital camera or CD/DVD player hassle-free. Free high-speed wired and wireless Internet access is available throughout the hotel so that guests can stay connected.

About Cambria Suites
Cambria Suites offers contemporary, upscale accommodations at affordable prices. Designed as a lifestyle hotel brand, Cambria Suites offers more than just a place to sleep at night. It features a larger lobby to give guests a more social atmosphere, all-suite rooms that are larger than standard hotel rooms and include a separate living, working and sleeping space, providing business and leisure travelers a haven to relax, socialize and network. As of September 30, 2012, there were 19 properties open across the country, representing more than 4,600 guest suites, and 26 properties in various stages of development, representing an additional 3,500 guest suites.

About O'Reilly Hotel Management, LLC (OHM)
("OHM") was formed by Mr. Tim O'Reilly, Managing Member/CEO, in November 2007 and created by an intense desire to provide a unique, enjoyable and consistent guest experience through competent, attentive and team oriented hospitality management. OHM has developed and manages these award-winning upscale full service hotels: the Doubletree Hotel, Springfield, Missouri; the Holiday Inn, City Center, Tulsa, Oklahoma; the LEED-gold certified Hilton Garden Inn, Springfield, Missouri; the Yellowstone Valley Lodge, Livingston, Montana; the Baymont Inn & Suites, Branson, Missouri. OHM's new ground-up hotel developments now underway include the Cambria Suites Hotel Plano, Texas; the Cambria Suites Hotel Phoenix-Desert Ridge; and the Marriott TownePlace Suites, in Springfield, Missouri. Also included in the portfolio are three Houlihan's restaurants – one located in Columbia, Missouri and two located in Springfield, Missouri. Please visit OHM's website at

About Concord Hospitality
Concord Hospitality Enterprises Company, an award-winning hotel management and development company based in Raleigh, N.C., manages over 90 hotels offering more than 11,500 guest rooms in 22 states and two Canadian provinces. The company operates hotels and resorts under such well-known industry elite brands as Marriott, Hilton, Hyatt, Starwood, and Choice Hotels, as well as select independent boutique hotels. Formed in 1985, Concord recently was listed as one of the nation's top management companies in the nation by independent sources, and recently won Marriott's elite Partnership Circle award for the eighth time. Concord properties are some of the most awarded hotels in the country, having won nearly 100 top honors in the past two years alone. For more information, visit

About Duball, LLC
Duball, LLC is a real estate development and investment firm specializing in value creation and asset optimization for exceptionally located real estate in the Washington/Baltimore metropolitan region. Duball is presently involved in the development of several major projects with a total asset value of over $500 Million. Duball is aggressively pursuing additional development projects and income producing acquisition opportunities. Learn more at

About Choice Hotels
Choice Hotels International, Inc. franchises approximately 6,200 hotels, representing more than 495,000 rooms, in the United States and more than 30 other countries and territories. As of September 30, 2012, 360 hotels, representing 29,000 rooms, were under construction, awaiting conversion or approved for development in the United States. Additionally, 75 hotels, representing approximately 7,000 rooms, were under construction, awaiting conversion or approved for development in more than 20 other countries and territories. The company's Comfort Inn, Comfort Suites, Quality, Sleep Inn, Clarion, Cambria Suites, MainStay Suites, Suburban Extended Stay Hotel, Econo Lodge and Rodeway Inn brands, as well as its Ascend Hotel Collection membership program, serve guests worldwide.

Additional corporate information may be found on the Choice Hotels International, Inc. website, which may be accessed at

Choice Hotels, Choice Hotels International, Comfort Inn, Comfort Suites, Quality, Sleep Inn, Clarion, Cambria Suites, MainStay Suites, Suburban Extended Stay Hotel, Econo Lodge, Rodeway Inn and Ascend Hotel Collection are proprietary trademarks and service marks of Choice Hotels International.


Sarah Lee
(301) 628-4397

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Also See: Cambria Suites Enters New York with Construction Beginning on Three New Hotels in Times Square, Chelsea and White Plains; Choice Hotels International, Concord Hospitality, We Care Trading Co. and Meyer Jabara Hotels Celebrate Ground Breaking for Properties Slated to Open 2013-2014 / December 2012

Cambria Suites Brand to Expand to New Markets; Enters Development Agreements for Hotels in West Orange, New Jersey; West Palm Beach, Florida; and Williamsport, Pennsylvania / October 2012

Choice Hotels International Names C.A. Anderson as Vice President of Development for Cambria Suites / August 2012

Choice Hotels International Opens 88 New Hotels in Q2 2012 / August 2012

Choice Hotels International Names Louise Slark as Vice President, Compensation and Benefits / June 2012

Choice Hotels International Recognizes its Top Franchise Hotels & Owners at 2012 Convention; Woman of the Year Awarded to Kitty Friere, Top Hotels Awarded Hotel of the Year, Premier Alliance and Developer of the Year Recognitions / May 2012

Choice Hotels International Opens 46 New Hotels in Q1 2012; A 14% Increase over Q1 2011 / May 2012

Choice Hotels Promotes Stephanie Lykins to Vice President, Talent Development / April 2012

Choice Hotels International Appoints Alexandra Jaritz and Michael Murphy as Company Officers / March 2012

Robin Pence Appointed as Vice President of Public Relations for Choice Hotels International / March 2012

Choice Hotels International Appoints Barbara T. Alexander to its Board of Directors / February 2012

Choice Hotels Names Simone Wu as Senior Vice President, General Counsel, and Corporate Secretary / February 2012

Choice Hotels Promotes Sarah Searls to Vice President of Business and Analytic Services / February 2012

Choices Hotels Appoints John Tague to its Board of Directors / January 2012

Choice Hotels International and Foulger-Pratt Companies Break Ground for New Choice Hotels Corporate Headquarters in Rockville, Maryland / August 2011

Choice Hotels International Opens 28 New Hotels in July 2011 / August 2011

Choice Hotels Executes Lease for New Corporate Headquarters in Rockville, Maryland / July 2011

Choice Hotels International Opens 27 New Hotels in June 2011 / July 2011

Choice Hotels International Opens 33 Hotels in November in 14 States and Seven Countries Adding More than 2,500 rooms / December 2010

Choice Hotels International Opens 24 New Hotels in October Adding More than 1,600 rooms / November 2010

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