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Sage Hospitality Appoints Alan Feuerman as Director of Sales and Marketing
for the 484-room Westin Cleveland Downtown

A Spring 2014 Opening is Planned Following the Completion of its $64 Million Renovation

Cleveland, Ohio (February 12, 2013)
- Sage Hospitality is pleased to announce that  Alan Feuerman has been appointed the Director of Sales and Marketing at the highly anticipated Westin Cleveland Downtown, which is scheduled to open in Spring 2014 after the completion of a $64 million renovation.

Feuerman brings more than a decade of hospitality sales management experience to The Westin Cleveland Downtown.   He was most recently the Director of Sales and Marketing at the 252-suite Embassy Suites Cleveland Downtown.  Prior to that he served as a Sales Account Manager at the 295-room Marriott Cleveland East and also spent seven years with Hilton Worldwide in sales and operations roles at properties in Illinois, Ohio and Florida.

“We're thrilled to have an established sales leader directing the sales and marketing effort at this fantastic new property,” said John Panko, Vice President of Sales and Marketing at Sage Hospitality.  “Alan has a proven track record of success in delivering results and understands what needs to be done for a strong opening.”

Feuerman is active in Cleveland’s tourism and business community as a member of Positively Cleveland and the President of The Beachwood 100, a non-profit organization that raises money for local police and firefighters. He graduated with a Bachelor of Business Administration from Lynn University in Boca Raton, Fla.

The contemporary Westin Cleveland Downtown  – which will be managed by Denver’s Sage Hospitality - is located in Cleveland’s downtown financial district adjacent to the new Cleveland Convention Center and Medical Mart and just steps from Brown’s Stadium and the Rock & Roll Hall of Fame.

The property’s 484 guest rooms will feature Westin’s signature Heavenly in-room amenities, including the Westin Heavenly Bed and a luxurious bathroom, along with a sectional sofa, an ergonomic work space and high speed wireless Internet. The hotel will offer 20,000 square feet of flexible event space that can be divided into 20 separate rooms, including a 9,000 square foot Grand Ballroom connected to the floor above by a glass staircase.

Adjacent to the hotel will be a modern farm to table steakhouse. Denver-based Sage Restaurant Group and restaurateur Peter Karpinski will introduce Urban Farmer – Cleveland’s Steakhouse to the local community. This will be the second outpost of their award winning Urban Farmer in Portland, OR, which focuses on serving local, organically sourced food from the regions farmers, ranchers and foragers. The restaurant will be open for breakfast, lunch and dinner daily.

The Westin Cleveland Downtown is located at 777 St. Claire Ave. NE in Cleveland. For more information, please visit

About The Westin Cleveland Downtown

A contemporary hotel with a classic vibe, The Westin Cleveland Downtown is located in the financial district, just steps away from Brown's Stadium, the Convention Center, Medical Mart and the Rock & Roll Hall of Fame. Opening Spring 2014, the hotel will offer 484 luxurious guest rooms all fully equipped with Westin's signature Heavenly in-room amenities, as well as a state-of-the-art fitness center, a business center, complimentary Wi-Fi and an on-site Starbucks. The hotel’s 20,000 square feet of meeting and event space can be divided into 20 separate rooms, including a 9,000 square foot Grand Ballroom. To learn more about the Westin Cleveland Downtown, visit

About Sage Hospitality

Founded in 1984, Sage Hospitality has strategically grown into one of the largest privately held hotel management and development companies in the nation operating a variety of large, full-service hotels and extended stay and select-service properties. Sage Hospitality's comprehensive management portfolio includes major international brands for Marriott, Starwood, Hilton and IHG as well as the independent boutique hotels. For more information, please visit


Julie Dunn
Dunn Communications Inc.

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Also See: Sage Hospitality & Optima Ventures Set Opening for The Westin Cleveland Downtown in Spring 2014; The Former Crowne Plaza Cleveland City Centre Currently Undergoing $64 million Renovation / January 2013

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