(Bangkok – September 20, 2012)  Best Western International, the World's Largest Hotel Chain® with more than 4,100 hotels in over 100 countries and territories, has endorsed RateGain as its preferred partner in Asia & Middle East to enhance their online channel exposure in order to increase their footprint within the region. The aim is to facilitate the use of a robust, easy to manage channel management solution for the Best Western hotels through the RateGain platform.

Speaking at the sidelines of the Best Western’s 8th Asian & Middle Eastern Members Meeting at Kuala Lumpur, Glenn de Souza, Vice President International Operations – Asia & Middle East, stated, “We endorsed RateGain as our preferred partner since they provide an excellent channel management solution through a SaaS-based platform to leverage our business and increase the number of avenues that deliver bookings to our hotels,”

Bhanu Chopra, Founder & CEO at RateGain added, “We are very pleased to announce the addition of another marquee client, Best Western in the APAC region. Best Western went through an extensive evaluation process before selecting RateGain. This validates the investments we have been making into our technology to build a robust distribution platform that allows our Hotel Customers to tap into demand through regional OTA's as well as emerging new platforms and channels such as social media sites, private sale sites and mobile channel.”

RateGain has time and again, built customer perceptions through strong performances and the engagement with Best Western is yet another milestone in their pursuit towards building the smartest technology to power the hospitality industry.

“Their dedicated account management and customer support team has provided our hotels with a reliable platform for booking and channel distribution. Their extensive client base in Asia reinforces their strong credibility in understanding hotel requirements and equipping them with the right solutions,” said de Souza.

Best Western hotels across Asia & Middle East can now benefit from this premium channel management solutions, all designed to save time and make money, at preferred prices.

About Best Western:
Best Western International is THE WORLD'S LARGEST HOTEL CHAIN®, providing marketing, reservations and operational support to over 4,100* independently owned and operated member hotels in 100* countries and territories worldwide. An industry pioneer since 1946, Best Western has grown into an iconic brand that hosts 400,000* guests worldwide each night. Equally committed to the business and leisure traveler, Best Western recently embarked on a mission to lead the hotel industry in customer care. World Vision is the charity of choice for Best Western in building the world's largest family, with our hotels and staff sponsoring children in need around the globe. Best Western’s partnerships with AAA®/CAA®, Michael Waltrip RacingTM and Harley-Davidson® help guests make the most of every trip. For the fastest way to a free night, join Best Western Rewards®, the only hotel frequency program that's truly global. For more information or to make a reservation, please visit www.bestwestern.com.
*Numbers are approximate and can fluctuate.
About RateGain:
RateGain is a technology company dedicated to providing solutions catering to pricing, channel and brand intelligence for customers in the travel and hospitality industry in over 72 countries to streamline their operations in distributions and sales. Since their inception in 2004, their unique expertise in rate intelligence with a focus on competitive rate monitoring, demand forecasting, price sensitivity analysis and price modelling has enabled them to build a global footprint of customers. For more information, please visit: www.rategain.com.