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All-Inclusive Resort, Sandy Bay Beach Resort, in Negril, Jamaica
to Welcome Guests as of November 2012

A Re-branding of the Sandals Resort, Beaches Sandy Bay

(August 30, 2012) – The Directors of Poinciana Resorts Ltd, developers of the former Poinciana Beach Resort, wish to take this opportunity to thank the Directors and Management of Sandals Resorts International for their excellent stewardship and maintenance of the property, under the banner of Beaches Sandy Bay, for the past 15 years.

Beginning October 1, 2012, the original developers will once again assume responsibility for the operation of the property under the banner of SANDY BAY BEACH RESORT, an all-inclusive resort for the general market, singles, couples and families.  Located along the famous seven-mile stretch of beach in Negril, Jamaica, SANDY BAY BEACH RESORT will offer guests nine categories of rooms and suites with garden and ocean views,  two pools, three specialty restaurants, Sandy Bay Spa, daily and evening activities, and a kid’s club.

At the end of September 2012, Beaches Sandy Bay will close its doors.  After a 30 day period of refurbishing, training and transition, the new SANDY BAY BEACH RESORT will emerge, ready to welcome guests from November 1, 2012.  Bookings are being accepted internationally at 800-SAND-207 (800-726-3207) and locally at 876-957-5100. The web address for the new SANDY BAY BEACH RESORT is

It is the intention of the developers to continue the tradition of excellence first established by the Poinciana Beach Resort and taken to new heights under Beaches Sandy Bay.

We look forward to many of the valued staff who have served the property so well, over the years, continuing with us in our new venture to once more provide the quality of service that visitors to this location know and expect.

We are grateful for the encouragement and support of our wholesale and travel agent partners who have reached out to us as well as the community at large.  We are confident that with the improved entertainment facilities that have been established and our dedication to good service, we will be poised to deliver the superior experience for which we have been known at SANDY BAY BEACH RESORT.


Sonie Murray

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