News for the Hospitality Executive |
Washington,
D.C., 05/01/12 - The
Knowland Group, a
leading provider of business development solutions for the hospitality
industry, announced today that ARAMARK Conference Centers has selected Target Net as
their new sales and catering tool for more than 20 properties. With
Target Net,
they now have a cost-effective platform to find new group business and
drive
revenue like never before.
For more than 20 years, ARAMARK has provided comprehensive hospitality, facility and property management services to conference centers, universities, training centers and resorts. Managing 60 distinctive properties in North America and Europe, plus an additional 48 conference centers in Japan, ARAMARK is dedicated to exceptional learning environments, comfortable guest accommodations and the highest standards in lodging. They offer capabilities in marketing and managed services operations, as well as superior customer service through highly trained and dedicated hospitality professionals. Target Net is true Software-as-a-Service (SaaS), meaning it is accessible anywhere there is Internet access and does not require expensive installations like server-based software systems. It is also easily customizable and can be adapted quickly to better meet any hotel’s needs. Backed by Knowland’s complimentary customer service, Target Net can free hoteliers from expensive maintenance and support contracts while supplying them with superior client care. “Target Net does more than just manage ongoing sales efforts and meeting planning. It generates leads for sales teams to pursue, and then helps turn those opportunities into bookings,” said Knowland CEO Michael K. McKean. “It is the only complete business development solution for the hospitality industry, making it a natural fit for ARAMARK Conference Centers.” As a sales force automation platform, Target Net helps hotel sales managers easily navigate and manage their funnel from start to finish. It was the first of its kind to include powerful lead generation capabilities built right in. The platform assists sales managers with everything from generating new leads to turning those opportunities into bookings and planning the event down to every menu, meeting space, and table configuration. Target Net is available anywhere there is Internet access – including iPhones and iPads – giving clients instant access to all their sales information whether they’re at work, at home, or on the road. With Target Net, ARAMARK Conference Centers can drive group revenue like never before! About The Knowland Group The Knowland Group is a proven innovator, developing intuitive marketing products and services that streamline and support event and group sales in the hospitality industry. The company, headquartered in the Mid-Atlantic region of the United States, serves more than 3,000 hotel clients and 25,000 users globally. Knowland was ranked as the 76th fastest growing software company (public or private) in North America by Deloitte and the second fastest growing private company in the travel industry for both 2009 and 2010 by Inc. Magazine. For more information, visit www.KnowlandGroup.com , call 410-860-2270, or follow us on Twitter @knowlandgroup. |
Contact:
Megan
Tate, Communications Manager The Knowland Group (202) 312-5880 [email protected] |