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ProfitSword Surpasses 1,000 Hotels, Touting Innovation, Execution,
Visionary Clients and Exemplary Service and Support as Keys to Success

Orlando, FL – June 4, 2012 – ProfitSword announced today that they have exceeded 1,000 hotels now using their business intelligence solutions for hospitality.  Designed for hospitality by hospitality professionals, the B.I. solutions encompass a wide range of functionality related to operations, accounting, sales, analysis, and reporting.  Functionality includes, forecasting, budgeting, income journal/daily revenue reporting, sales and marketing planning, group/transient sales pacing, and an ad-hoc reporting tool.  Data is presented in real-time for up-to-the-minute reporting and all of the systems within a hotel (PMS, POS, Sales, Accounting, Time Keeping, STR Reports, GSS/SALT data) are fully integrated.

“The real-time component and full integration have really been the technological ‘wows’ of our software and a big draw for our partners,” states Mike Patton, co-President and Partner.  “Information and data have become the new ‘gold’ and if you are looking at old data, it is no longer valid and you are one step behind.  Our solutions give decision makers the tools they need to be pro-active instead of re-active.” 

Along with technology innovation, ProfitSword also points to its client base as a key factor.  According to Tili Findley, co-President and Partner, “It does take a certain amount of vision and risk on the part of our partners.  If a partner can grasp the long-term affect our solutions will have on their business, then the benefits will far outweigh the costs.  In fact, we prefer not to call them clients – they are partners – and if they are not successful, we are not successful.  We are very happy to say that in our 11 years of doing business, ProfitSword has never lost a partner!”

ProfitSword’s success also goes beyond its ‘partners’ and innovation.  Growth has been meticulously planned and hiring has been very selective.  Each of ProfitSword’s account managers has a minimum of 20 years experience in the hospitality industry, creating a truly empathetic relationship with each partner.  “We understand the industry and we understand the challenges faced by our partners,” states Findley.  “All of our account managers have lived in the hotel world and can offer real solutions to assist in overcoming challenges they have faced in the past.  Likewise, with 1,000+ hotels ‘under our belt’, the installation process has become more streamlined and efficient thanks to our project management team.”

Patton also says that timing is a key.  “Since the sales cycle for software is not an overnight decision, we typically know in advance when our growth will occur as a company.  Therefore, we always have an active pool of both software developers and account manager candidates.  We can make a hiring decision in advance and on-board that individual in time to be ready for our next growth spurt”

Based on their predictions, ProfitSword will remain in the hiring mode for some time.  According to both Findley and Patton, it won’t be long until ProfitSword reaches the 2,000 hotel mark!
About ProfitSword | Founded in 2001, ProfitSword is an innovator in business intelligence software for the hospitality industry.  ProfitSage provides seamless integration of data and real-time information to enhance hotel managers’ decision-making process and improve profitability.  ProfitSword is headquartered in Orlando, Florida, and serves more than 35 management companies representing more than 1,000 hotels worldwide.  For additional information on the company and its customized products and software solutions, contact Colin Findley at (407) 909-8822 or go to


Colin Findley
VP Business Development
ProfitSword, LLC
(407) 909-8822

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Sage Hospitality Resources Management Chooses ProfitSword to Provide Business Intelligence Software to its Portfolio / September 2008

PM Hospitality Strategies Installs ProfitSage Business Intelligence Software Throughout Company Portfolio of Hotels / August 2008

Hersha Hospitality Management Teams with Profitsword to Provide Business Intelligence Software to its Portfolio / May 2008

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