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AHTEC @ FHC China 2012 — China’s Premiere Hospitality Technology
Education Conference is Confirmed for November 2012

June 28, 2012; Hong Kong — After a very successful AHTEC@HOFEX (Hong Kong) in 2011, the organizing committee agreed that the 2012 conference should be held in the country that has the largest pipeline of hotel projects in the world – China.

AHTEC@FHC China 2012, November 14–15 at the Shanghai New International Expo Centre (SNIEC) in Shanghai, China, is jointly organized between Hospitality Financial and Technology Professionals (HFTP, the producers of HITEC) and Allworld HKES (the owners of HOFEX, Hong Kong). Guiding the event is Conference Chair Terence Ronson (managing director of Pertlink, Hong Kong).

AHTEC@FHC China 2012 will be unlike any other hospitality technology conference since it now includes a newly formed partnership with the China Hospitality Technology Alliance (CHTA).

“I set a few objectives for AHTEC@FHC, one of which was to provide a platform to the evolving local technology providers of China and expose them to a world class event,” said Ronson. “Having a partnership with CHTA allows us to do that, and I’m delighted make this happen.”

“CHTA is an alliance of China based technology providers, which for the first time gives them a collective presence and voice to educate existing and potential customers about their products and services,” said Zhu Jing, CEO of 3D Networks China and chairperson of CHTA. “As individual companies, they have gained excellent traction in the local market, but it’s now time to expose them globally, and AHTEC@FHC China 2012 is the perfect program to do this.”

In addition to being an education conference, AHTEC@FHC 2012 is a B2B and B2C platform which brings together not only local companies and exposes them to an international audience, it also includes several international companies. This offers companies a unique opportunity to promote their products and service to the largest hotel development pipeline in world. These are end-users and potential local partners. On the flip side, local companies will gain the opportunity to meet with their international counterparts.

The inaugural conference, AHTEC@HOFEX 2011 was an enormous success. Held in May at HOFEX 2011, Hong Kong, 35 international speakers exchanged expertise with over 200 registrants.

“We are very excited about the upcoming program,” said Daniel Cheung, general manager for Hong Kong Exhibition Services Ltd. “The opportunity to give local and international technology providers a unique platform to educate and promote the market about their products and services has never been done before, and being part of this is truly amazing. This will be the hospitality event of 2012.”

AHTEC@FHC 2012 is expected to attract CEOs, CFOs, CIOs, IT directors and heads of operation from various sectors of the industry. Limited sponsorship opportunities remain, please visit the web site for details.

“A primary objective of HFTP is to provide unparalleled education to the hospitality industry and AHTEC@FHC China will be no exception to this,” said Frank Wolfe, CAE, CEO for HFTP. “The conference program is going to be extremely comprehensive, covering many of the important topics which concern all sectors of the industry, and should not be missed.”

The two-day conference featuring local and international speakers is expected to cover the following subjects:
  • Cloud Computing — What does this mean to you and the business
  • The Evolving Role of the CIO — What are the characteristics required to be the CIO of the future
  • Data security — Becoming PCI Compliant and protecting your guest information: how far do you need to go?
  • Guest Technology — How will the future guest interact with Hotel technology, and what do you need to provide
  • Mobility — What will be the future of smartphones,  tablets and other such devices: how will these interact with the business?
  • Data Analytics — Making sense of all the data
  • Energy Conservation and Environment Controls — How to effectively use green technology
  • Technology ROI — Is there any?
  • Social Media — How to maximize your exposure and benefit from this prolific platform
  • Infrastructure Planning for Future Proofing — What should you be thinking of when building a new hotel or doing a refurbishment?
  • Technical Skills Education — How can you get more knowledge to help you do your job better?
About FHC
FHC stands for Food Hotel China, and is an annual event, which takes place in Shanghai, China. This year the dates are 14-16 November. AHTEC@FHC 2012 will be the co-located Hospitality Technology Education Conference.

About HFTP
HFTP, Austin, Texas, USA and Maastricht, The Netherlands, founded in 1952, is the global professional association for financial and technology personnel working in hotels, clubs and other hospitality-related businesses. HFTP provides first class educational opportunities, research, and publications to more than 4,800 members globally including, the premiere hospitality technology conference HITEC--founded in 1972. HFTP also awards the only hospitality specific certifications for accounting and technology --- the Certified Hospitality Accountant Executive (CHAE) and the Certified Hospitality Technology Professional (CHTP) designations. HFTP was founded in the USA as the National Association of Hotel Accountants.

For more information about AHTEC@FHC 2012, please contact:

Sponsorship and Exhibiting
Louis Ng
Hong Kong Exhibition Services Ltd. (HKES)
Tel: +852-2804 1500
Mobile: +852-6023 2373

Conference Details
Terence Ronson

AHTEC Web Sites
FHC China


Eliza R. Selig
Director of Communications
Hospitality Financial and Technology Professionals (HFTP)
11709 Boulder Lane, Ste. 110 | Austin, TX USA 78726-1832
Direct Ph: +1 (512) 220-4026
Direct Fax: +1 (512) 220-4086
HFTP Office: (800) 646-4387 | +1 (512) 249-5333 | +1 (512) 249-1533, fax|

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