Hotel Online
News for the Hospitality Executive

Milestone Launches eBuzz Connect™ 3.0 - next generation solution provides easy
compset performance index and more detailed analysis of reviews and
sentiment associated with the reviews.

The new enhanced version of eBuzz Connect provides advanced features as well as highlights the data hotels
need most for effective online reputation management

Santa Clara, California – April 10, 2012 – Milestone Internet Marketing, Inc. is pleased to announce today the release of its 3rd generation of eBuzz Connect™, a social media and reviews monitoring solution specifically targeted for hotels, restaurants, and vacation rentals. The new enhanced version of eBuzz Connect provides advanced features as well as highlights data hotels need most for effective online reputation management.

Milestone did extensive market research on reviews analysis and found that the most pressing challenge relates to gauging the sentiment of each review. Let’s say a guest rates your hotel an overall 4.5 stars, but then expresses disappointment in the high parking fees. Without breaking down the review by category or topic, this negative comment may be overlooked due to the positive guest rating. Our tool's simple-to-use reviews and sentiment analysis will ensure that all potential issues are flagged.

New System Highlights:
  • Compset Index. You can now view and benchmark your hotel's performance vs. your competitor in an easy to understand graphical format.
  • Sentiment Analysis. The tool provides the sentiment of your guests in the reviews for different categories such as service, value, location, etc. or for specific  keywords.  With the new sentiment analysis, you can now determine the attitude of guests towards their stay and specific hotel amenities. 
  • Reviews Analysis. Analyze your reviews and see how your hotel is performing against your competitors in categories such as cleanliness, hotel condition, service, comfort, location, and value.
  • Top Keywords Analysis. eBuzz Connect’s powerful reporting provides invaluable insights for sales and marketing. Tap into what’s working by viewing the top trending keywords that can be incorporated in your hotel’s online and offline channels, including website, social media, videos, and brochures.   
  • Top Channel Analysis. Do you know exactly what channels your guests are using to share their travel experiences? The top channel analysis dashboard pinpoints the channels most used by your target market, allowing you to focus on the ones that can have the highest impact on your ROI.
  • New Channels. eBuzz Connect is going global! Our tool now includes international channels to cover European, South and North American, and Latin American markets, such as,,,,,, etc.

For more information and pricing on eBuzz Connect, please contact Milestone Internet Marketing at or 888-350-8396.
About Milestone
Milestone Internet Marketing, Inc. is a leading provider of Internet marketing solutions for the lodging industry. Milestone's portfolio of services includes Hotel Website Design, Search Engine Optimization, Pay-per-Click marketing, Social Media Optimization, and eBuzz Connect™ Online Reputation Monitoring. A preferred vendor for several major lodging industry brands, Milestone also works with some of the top management companies. In addition, Milestone is recognized as a cutting-edge lodging industry educator for its Hotels to HTMLs Internet marketing workshops and book. For more information, please visit or call 888-350-8396.
Press Contact:

Teresa Villaruz
Sr. Marketing Specialist
Tel: 408-200-6871

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Also See: Milestone Wins Over 30 Awards for Hotel Website Design and Internet Marketing Strategies / November 2011

Milestone Launches eBuzz Connect 2.0 Group Dashboard for Brands and Management Groups; Social Media Tracking and Online Reputation Management with Expanded Group Views / October 2011

Milestone Internet Marketing Launches eBuzz ConnectTM 2.0 Reviews Monitoring System; Second generation system offers key features to enhance hotel performance from online reviews and social media channels / June 2011

Milestone Launches Next Generation eBuzz ConnectTM Reviews and Social Media Monitoring Tool with Work Flow Management and Enhanced Performance Benchmarking / November 2010

Milestone Internet Marketing Wins Multiple New Awards. The Award Winning Spree Continues with Tally at over 22 Trophies in 2010 / November 2010

Milestone Pockets Multiple Awards for Hotel Website Design and Internet Marketing Strategies / July 2010

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Milestone Internet Marketing and American Hotel & Lodging Educational Institute Launch Third Edition of the Popular Internet Marketing Book for Hotels / March 2010

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