March 21, 2012 Friday Harbor, Washington - The iconic Island Inn at 123 West development project in Friday Harbor, WA on San Juan Island continues to evolve as another round of development is revealed.  “I can’t believe we’re at it again.  Well, I guess I can, after all, this is round three!” joked Misty Todd, resident reimaginator of the project.

Take one for the Inn’s hillside in the heart of Friday Harbor was utilitarian through the ‘70s:  a fuel and oil storage facility.  Take two kicked things up to pedestrian in 2009:  silver LEED certified mixed-use condominiums.  Take three went refreshing in 2011:  an Inn with an ethos designed to blow each guest away each moment of their experience.

“We found the sweet spot” remarked Scott Hale, the Inn’s Chief Experience Officer, referring to the Inn’s launch in May 2011 and the new rooms under construction (Sweets) that will tempt travelers with scrumptious lodging this spring.  The Sweets will be the frosting for the Inn’s accommodation mix, now comprised of slick eurostyle guestrooms and gotta see ‘em to believe ‘em penthouses.

When Sweet construction wraps May 15th, the Island Inn will serve up sixteen total accommodations – four eurostyle guestrooms, five sweets and seven penthouses.  Guests are all over the new digs in Friday Harbor; propelling the newbie inn to a 96% TripAdvisor experience rating and nominating the Inn for “BEST Luxury Hotel in the Northwest” in Evening Escape’s annual competition.  “We’re positively thrilled with the results” said Todd.

As with all offerings Inn, the Sweets will satiate those with a penchant for an experience off the coast of ordinary.  Those inn the know have come to expect the unexpected before, during and after their experience at the Inn.  Hale added “Throttling the fun would be a disservice to our guests.  To that end – a pre-arrival e-mail from us with the subject ‘Are you as psyched as we are?’ is not spam!”

The Island Inn at 123 West is located steps from the ferry terminal and docks in Friday Harbor, WA; the best throwback town around with a chill vibe that invites you to stop and smell the ocean. The Inn’s contemporary style nods to maritime gone by. Penthouses are fun for families, groups and splurges, Euros are best if you roll with less and Sweets find that spot right in between each.  For more inn*formation about the newest lodging in the San Juan Islands, visit 123west.com, facebook.com/123west, follow @IslandInn123, ring the Inn’s Experience Ambassadors at 1-877-512-9262 or write them at [email protected].  The Inn is a proud partner of STASH Hotel Rewards.