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Sceptre Hospitality Resources Chooses Whiteboard Labs
Windsurfer Reservations Platform

HOUSTON, January 18, 2011—Whiteboard Labs, a leading travel industry CRS (Central Reservation System) and application development firm, today announced that Sceptre Hospitality Resources will migrate their 600-plus hotels to the firm’s Windsurfer CRS program early this year.

“We conducted an exhaustive review of the latest CRS technology and determined that Windsurfer gave our hotels enhanced features and an easier-to-use interface for both guests and hotel revenue managers,” said Bill Linehan, Sceptre’s chief operating officer.  “In addition, Whiteboard has a long, proven track record for innovation, which will allow us to stay on the cutting edge of technology and also give our hotels a significant competitive edge.  Feedback from our hotel clients has been very positive.”

“Sceptre is a great addition to our client base, which has seen significant growth over the last 18 months,” said Rodrigo Jimenez, Whiteboard’s chief executive officer.  “Sceptre is a highly regarded, leading hospitality industry revenue generation and eCommerce company with a strong record of growth.  We look forward to working closely with them to enhance their electronic distribution capabilities.”

Under the long-term contract, Whiteboard will provide the full suite of services available on the Windsurfer CRS platform, including seamless GDS connectivity, the exclusive T.U.B.E. Internet Booking Engine, the ability to customize each hotel’s configuration and easy-to-navigate, intuitive dashboard.  In addition, Windsurfer allows hoteliers to monitor their hotel’s activity via their iPhones or iPads by downloading the Windsurfer specific apps.  Sceptre hotels will also benefit from Whiteboard’s Facebook-specific booking engine, which allows guests to complete a reservation without leaving the hotel’s Facebook page.  The program also allows the hotel to upsell additional amenities to guests after the room and rate have been selected.

About Sceptre Hospitality Resources
Sceptre Hospitality Resources maximizes revenues for hotels and resorts.  Today, more than 600 properties rely on Sceptre to provide electronic distribution, reservations connectivity, channel management, site and search engine optimization, revenue management strategies, reservation call centers and direct booking engines.  Sceptre also provides interactive marketing programs, including website design, online advertising campaigns, social media solutions and other guest communication systems.  Additional information about Sceptre and hospitality industry marketing trends and tools may be found at the company’s website: 

About Whiteboard Labs
Whiteboard Labs is a travel industry web and application development firm. The firm's goal is to provide the hotel industry with the most advanced and innovative “Conversion Technology” possible.  Founded in 1994, Houston-based Whiteboard Labs is a recognized leader and pioneer in the development of these technologies.  The company’s conversion technologies include Windsurfer, a state-of-the-art central reservation system (CRS), MotionNotes, a video messaging platform and SpaLinx, a spa management and appointment booking application.

Drew Rosser
T. 713.333.9944 ext. 105

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