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Sofitel Selects Luxury Communication International as Preferred Supplier
for Latest Digital Signage Technology

Sofitel Luxury Hotels to install digital signage

31 January, 2012 - Sofitel Hotels has selected Luxury Communication International – Four Winds Interactive, the leading technology consultancy in the hospitality sector, as one of its preferred partners to install the real time digital signage technology in its hotels. The Moroccan Sofitel Rabat Jardin des Roses was the first hotel within the Sofitel brand to install the software, replacing paper by a digital system in 2010, followed by Sofitel Vienna Stephansdom, Sofitel Mumbai BKC and Sofitel Abu Dhabi Capital Plaza in 2011. Sofitel Jumeirah Beach in Dubai was also installed earlier with the same software.

“In partnership with Luxury Communication International – Four Winds Interactive, we have looked at a 2D digital signage software that would best fit the needs of our clients. To simplify the life of our guests during their stay in our hotels, Sofitel wants to offer innovative communication tools visualizing the facilities in 2D and providing information in real time. We were impressed by the features and benefits of Four Winds.“ comments David Esseryk, Vice President of Consumer Technologies at Accor.

With our “Inspired Meetings” concept we offer our guests a genuine 5 star event, from proposal to meeting. Each event is individually designed to perfectly suits the customer’s needs and to create a memorable experience for participants. The Four Winds Interactive solutions provides us with excellent technology, thus supports us in the creation of tailor made service for exceptional meetings.
William Haandrikman, Managing Director Sofitel Vienna Stephansdom

Gerald Lampaert, Founder, President & CEO of Luxury Communication International states: “We are proud to have been selected by Sofitel as their preferred supplier for installing and maintaining the Four Winds Interactive digital signage software globally. In today’s world, it is important for hotel operators to communicate with guests in different ways. Digital signage adds a channel that has not been there before.”

The Luxury Communication International - Four Winds interactive digital signage solution integrates a complete information system to inform hotel guests. Offering flexible signage, meeting information and hotel features, the 17’’ screens show news headlines in real time. In addition, the global messaging service enables messages to be transmitted through all screens installed throughout the brand. The system is secure and highly flexible to construct content: it is based on Microsoft software and integrates multiple sorts of live data generated in real time.

Sofitel, World Class Hotels & French Elegance (
Sofitel is the only french luxury hotel brand with a presence on five continents with 120 addresses, in almost 40 countries (more than 30 000 rooms). Sofitel offers contemporary hotels and resorts adapted to today’s more demanding and more versatile consumers who expect and appreciate beauty, quality and excellence. Whether situated in the heart of a major city like Paris, London, New York, Shanghai or Beijing, or nestled away in a country landscape in Morocco, Egypt, French Polynesia or Thailand, each Sofitel property offers a genuine experience of the French “art de vivre”.

Luxury Communication International (
Luxury Communication International is specialized in providing technology and sales distribution services in the hospitality and travel industry. The company offers technology and sales & distribution consulting as well as: digital signage, hosted exchange, and network services. With a presence in Los Angeles, Newark, Paris, Barcelona and Dubai, Luxury Communication International provides unparalleled technology resources to companies worldwide. The company has a focused approach to problem solving and seeing projects through to successful implementation. Luxury Communication International is the official distributor of Four Winds Interactive in Europe, Middle East, Africa and India.

Four Winds Interactive (
Four Winds Interactive offers a complete software platform service for Interactive Digital Signage, which transforms LCD screens into truly-flexible and easy-to-use plasma displays that make digital signage into a real networked system for work. It combines multimedia, the web and live data to make a visual signage system that is simultaneous and dynamic. Designed especially for each client, it is a complete solution providing clients with a way to manage information and work flows via a digital system


Rachel G. Lewison
Public Relation & Marketing Manager
Luxury Communication International
Tel. +1 302 353 45 01

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