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Wisconsin Hotel & Lodging Association Names
Jake Knox as Director of Development

BROOKFIELD, Wis. (January 9, 2012) – The Wisconsin Hotel & Lodging Association (WH&LA) is pleased to announce that Jake Knox has joined the organization as the new Director of Development, responsible for growth and retention of membership, sales and oversight of the Wisconsin Lodging Trade Show, plus sales and development of all advertising and marketing opportunities for the membership

Mr. Knox brings to this position nine years of sales and business development experience with a focus on small business and non-­‐profit entities.

The Wisconsin Hotel & Lodging Association (WH&LA), a non-­‐profit association representing Wisconsin’s lodging industry since 1896, is a partner state of the American Hotel & Lodging Association. The WH&LA provides marketing, communication, industry & regulatory resources,and government affairs services to over 1,000 members around the state, and provides a website for the traveling public to assist travelers in locating lodging options throughout Wisconsin (

Trisha Pugal, CAE
WH&LA President, CEO
[email protected]

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Also See: Bob Dhir Named Wisconsin Hotel & Lodging Association's 2011 Innkeeper of the Year / November 2011

Robert Y. Dove Named Wisconsin Hotel & Lodging Association's 2010 Innkeeper of the Year / November 2010

Brian Brandstetter Named Wisconsin Innkeepers Association 2009 Innkeeper of the Year / November 2009

Gale “Buck” Drossart Awarded the Wisconsin Innkeepers Association 2007 Innkeeper of the Year Award / November 2007

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