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Mary Ahlstrom Named Director of Sales at the 215-room Hilton Carlsbad
Oceanfront Resort & Spa to Open in Summer 2012

Carlsbad, Calif.- November 28, 2011- Mary Ahlstrom has been named opening Director of Sales at Hilton Carlsbad Oceanfront Resort & Spa. Currently under construction, the resort is situated along the California coast across from Carlsbad State Beach and is scheduled to open in the summer of 2012.

"Mary's familiarity with the Hilton brand and stellar track record in selling San Diego luxury resorts and hotels make her a great fit for our property," said Kathy Van Vechten, vice president of sales and marketing. "We look forward to welcoming her aboard as we head down the home stretch to opening and welcoming our first guests."

Ahlstrom most recently served as Director of Sales at the Inn at Rancho Santa Fe in San Diego, Calif. Under Ahlstrom's leadership, the sales team at the Inn at Rancho Santa Fe tripled group revenue in her first year at the property. Prior to that, she was a national sales manager at L'Auberge Del Mar Resort and Spa, Calif. and was consistently ranked in the top two for highest sales each year. Ahlstrom began her career in 1992 as a sales manager at the Hilton Valley Forge in Philadelphia, PA. She spent eight years at the property rising to the rank of Director of Sales and Marketing.

Ahlstrom is a member of Hospitality Sales and Marketing Association International (HSMAI), Hospitality Professionals Network and San Diego Business Connectors. She resides in Carlsbad, and has 2 daughters and 5 grandchildren. She enjoys cooking, music and travel in her free time.

About Hilton Carlsbad Oceanfront Resort & Spa
Opening summer 2012, Hilton Carlsbad Oceanfront Resort & Spa will enjoy a spectacular view of the Pacific Ocean along Carlsbad State Beach. Modeling the California Craftsman style, the property will feature 215 guest rooms including 8 suites. Amenities will include an expansive ocean view swimming pool, first-class dining at Chandler's Restaurant, full-service Ocean Crest Spa, a state-of-the-art fitness center and over 25,000 square-feet of indoor and outdoor meeting and banquet facilities. The resort is located at the corner of Carlsbad Boulevard and Ponto Drive in Carlsbad, California.

JLK Communications
Lori Kennedy or Shae Geary

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Also See: Wave Crest Hotels & Resorts to Open the 215-room Hilton Carlsbad Oceanfront Resort & Spa in Carlsbad, California / August 2011

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