Santa
Clara, CA – June 16, 2011 - Milestone Internet Marketing, Inc.
announces
the release of its second generation online reviews and social media
tracking
solution, eBuzz ConnectTM 2.0.
The new high-performance version of eBuzz ConnectTM
solves
the key challenges associated with use of reviews monitoring systems by
hotels. eBuzz ConnectTM 2.0 features
a completely revamped, intuitive dashboard with workflow and goals
management
integration - enhancing the usability and the actionability of the
system. In addition, the tool provides direct
interfaces to Facebook and Twitter for users to handle all their social
media
interactions from a single interface within eBuzz Connect.
Milestone’s
extensive market research of the reviews monitoring tools and the usage
of
these tools by hotels indicated that one of the key challenges faced by
hoteliers
was related to effectively using the tool to enhance a hotel’s
performance. Hoteliers
are realizing the importance of online reviews and social media, and
excited to
see what guests are saying. However,
they just don’t know what to do with those comments. Some
questions that hotels are challenged with include:
- What should I do with online reviews?
- What are the important things to worry about?
- How much time should I put in?
- What are the industry benchmarks and how do I know I am
doing well?
eBuzz
Connect 2.0 resolves many of the challenges faced by hotels by
providing a
simplified and intuitive interface that helps establish review response
workflow, easy segmentation of reviews and posts that need the most
attention,
and the ability to establish goals and benchmarks. eBuzz
Connect’s major focus is on driving
actionability by hotels. New system highlights include:
- Newly revamped system provides an easy-to-navigate,
intuitive dashboard with interactive charts and tabular
formats.
- Easily distinguish items that need attention with ability
to email, assign, directly respond within the tool with moderation
feature, and track management responses and lead times associated with
the response.
- Ability to set reviews and social media goals based on
previous year’s data or custom targets. eBuzz Connect 2.0 automatically
calculates goal completion percentages to give a quick view of hotel
performance and establish clear direction for hoteliers.
- Direct interface to Facebook and Twitter with ability to
interact on the channels from within the tool. Detailed Facebook
Insights and Twitter reporting.
- Key marketing and sales insights including top keywords,
channels, and top reviewers.
- New online support dashboard provides FAQs, videos,
articles, and whitepapers. Additional account management support
helps hotels establish goals and integrate reviews and social media
monitoring in daily routine.
- Group reporting for brands and management companies.
Enhancing the new system capabilities and dashboard, Milestone has
added account management support to eBuzz ConnectTM
from our team of
account managers who are experts in SEO, Local, Social, and Reputation
Management. eBuzz ConnectTM
account managers provide how-to guidance on reputation management,
establishing
goals, and integrating social media monitoring into a hotel’s ecommerce
workflow.
Price and Availability
eBuzz ConnectTM 2.0 is
available today directly from Milestone Internet Marketing.
Standard pricing includes a set-up fee and a
monthly fee that varies between $75 and $150 a month depending on the
star-rating
and the number of rooms in the hotel. For
a limited time only until August 15, 2011, Milestone is offering a
promotional
discount on eBuzz ConnectTM 2.0 for $895 for a 1
year subscription,
including the set-up fee. For more information
and special pricing terms and conditions, call (888) 350-8396 x 2227 or
email [email protected].
International
callers, please use +1 (408) 200-2227.
About Milestone
 Milestone Internet Marketing,
Inc. is a leading provider of internet marketing solutions for the
lodging
industry. Milestone's portfolio of services includes Hotel
Website Design, Search
Engine Optimization, Pay-per-Click
marketing, Social
Media Optimization, eBuzz
Connect™
Online Reputation Monitoring, etc. Milestone currently works with over
1000
hotels and drives over $500M in annual revenue for its clients.
Milestone is a
preferred vendor for several major lodging industry brands and works
with
leading management companies. Milestone is also well known as a lodging
industry educator for its Hotels to
HTMLs
internet marketing workshops
and book.
To learn more, please visit www.milestoneinternet.com
or call (888)
350-8396.
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