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183-room Crowne Plaza New Delhi Rohini Appoints Shuvendu Banerjee as
Director of Sales and Marketing and Avinash Kumar Verma as
Director of Human Resources and Talent Development

March 2011 - Gearing up for its launch in the second quarter this year, Crowne Plaza New Delhi Rohini has announced the appointment of Shuvendu Banerjee as the Director of Sales and Marketing, and Avinash Kumar Verma as the Director of Human Resources and Talent Development, for this first upscale hotel of North West Delhi.

Welcoming the new executive team members, Mr. Nalin Mandiratta, General Manager of Crowne Plaza New Delhi Rohini, said, “Being associated with the Intercontinental Hotels Group, IHG, Shuvendu is well versed with the core marketing values and brand ethos of the group, and is the perfect choice to ensure focusing the right positioning of our upscale hotel. Avinash too is a champion of IHG’s Winning Ways and has led the HR function of Holiday Inn and Intercontinental Hotels in India. Having these two stalwarts gives me immense confidence in the pre-opening phase, to lay the foundation of a product that will adhere to the highest level of international standards of Crowne Plaza brand.” Crowne Plaza is one of the fastest growing upscale hotel brands for IHG globally, offering premium accommodation, designed for the business and leisure traveler who appreciates simplified elegance combined with style.

As an active member of the pre-opening team, Shuvendu Banerjee is credited with bringing high double-digit growth in all market segments and a whopping 100% growth in preferred accounts for the hotel. With experience of over a decade in corporate sales, travel Industry & MICE, Shuvendu has been employed with reputed brands including Radisson, WelcomGroup and Jaypee Hotels. Apart from his academic credentials, he is a Certified Crowne Meetings Director from E-Cornell University. As the Director of Sales and Marketing at Crowne Plaza New Delhi Rohini, Shuvendu will be responsible for planning, development and implementation of promotional strategies and sales and marketing plans, including advertising, publicity, community relations and special sales projects amongst others.

As the Director of Human Resources and Talent Development, Avinash Kumar Verma will be the custodian of IHG HR framework at Crowne Plaza New Delhi Rohini, and will help establish the organization structure, HR policies and procedures, recruitment, induction orientation procedures and training, performance appraisal system, and transfer/promotion processes. He has led the HR function at several leading brands in India and abroad, including Holiday Inn Mumbai International Airport, Select Citywalk, Ramada Plaza, InterContinental The Grand Mumbai, Parkroyal, and Radisson.

The 16-storeyed Crowne Plaza New Delhi Rohini will boast of one of the largest banquet facilities in Delhi, 183 comfortable guest rooms, three F&B outlets, a luxurious relaxation spa, and a high-class commercial complex. The hotel’s strategic location and an edge of being the only such hotel in its class in North-West Delhi, makes it the preferred choice for both business and leisure travellers to meet and celebrate.

About IHG
InterContinental Hotels Group (IHG) is the world's largest hotel group by number of rooms.  IHG franchises, leases, manages or owns, through various subsidiaries, over 4,500 hotels and more than 650,000 guest rooms in 100 countries and territories around the world.  The Group owns a portfolio of well recognised and respected hotel brands including InterContinental® Hotels & Resorts, Hotel Indigo®, Crowne Plaza® Hotels & Resorts, Holiday Inn® Hotels and Resorts, Holiday Inn Express®, Staybridge Suites® and Candlewood Suites® and also manages the world's largest hotel loyalty programme, Priority Club® Rewards with 52 million members worldwide.

Puneet Khunger
Gutenberg Communications
M: +91 9810191409

Kim Remmawi
Gutenberg Communications
+91 9818332638
Madhur Madaan
PR & Marketing Manager
Crowne Plaza New Delhi Rohini
M: +91 8800696908

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Also See: 183-room Crowne Plaza New Delhi Rohini to open in North West Delhi, India; Nalin Madiratta Appointed as General Manager / February 2011

Crowne Plaza Today New Delhi Okhla, Appoints Barun Jolly as General Manager / February 2010

IHG, Currently With 11 Hotels in India, Has 31 Management Contracts in the India's Pipeline / April 2009
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