News for the Hospitality Executive
A New PBS
Reality Travel Series, "Getting Away
Together" Highlights "Togethering";
INDIANAPOLIS, Ind. (March 28, 2011) – The Vacation Rental Managers Association (VRMA) today announces its new PBS reality television show Getting Away Together. The first travel show to focus on the “togethering” trend, this exciting new series is set to feature diverse groups of real travelers vacationing together across America. The program will also follow participants staying together underneath the same roof in vacation rental homes, villas and condos - one of the fastest-growing lodging segments today.
“More than 25 million American households are interested in staying in vacation rentals during the next two years, and many will be doing so for the first time,” explains Alex Risser, President of the VRMA.
The organization introduces the show as part of its Discover Vacation Homes awareness initiative, together with series sponsors TripAdvisor®, CSA Travel Protection and 13 dynamic travel destinations. According to the second annual vacation rentals survey conducted by TripAdvisor.com, 40 percent of respondents said they are planning a vacation rental stay in 2011, indicating that rental homes are poised for a busy year ahead. Thirty-three percent of travelers said they stayed in a vacation rental in 2010.
Getting Away Together debuts in October 2011, calling attention to compelling life stories, destinations, “best-kept” travel secrets and takeaway tips to help viewers make decisions about their upcoming travels.
From girlfriend getaways to family reunions and milestone celebrations, each episode features a new group of travelers as they unwind with meaningful travel experiences in fun locales, with vacation rentals as their home base.
The VRMA, together with its series and destination sponsors, have committed to producing the show in support of vacation rental hospitality, which boosts vital tourism economies across North America.
The series is produced by Emmy Award-winning PineRidge Film & Television Company for distribution exclusively on PBS member stations nationwide.
For information and updates about Getting Away Together, please visit http://www.GettingAwayTogether.com or “like” the series on Facebook at http://www.facebook.com/GettingAwayTogether.
TripAdvisor® is the world's largest travel site, enabling travelers to plan and have the perfect trip. TripAdvisor offers trusted advice from real travelers and a wide variety of travel choices and planning features (including Flights search, Vacation Rentals, TripAdvisor Mobile and TripAdvisor Trip Friends) with seamless links to booking tools.
TripAdvisor, TripAdvisor.com and the TripAdvisor logo are trademarks or registered trademarks of TripAdvisor LLC in the U.S. and/or other countries.
Other logos or product and company names mentioned herein may be the property of their respective owners. ©2011 TripAdvisor LLC. All rights reserved.
About CSA Travel Protection
CSA Travel Protection, a Europ Assistance company, is dedicated to providing affordable travel insurance and emergency assistance services to protect travelers’ valuable investments and provide the peace of mind one deserves while traveling. Since its inception in 1991, CSA has developed a reputation for standing behind its customers and products and services to meet their needs. Through superior customer service, extensive experience and industry-leading innovation, CSA is with its clients every step of the way, whenever and wherever they are needed.
About the Vacation Rental Managers Association (VRMA)
The VRMA is the professional trade association of the vacation rental property management and hospitality industries. Founded in 1985, the VRMA has served up to 600 property management and associate members throughout the United States, Canada, Mexico and Caribbean.
About VRMA’s Discover Vacation Homes Initiative
Discover Vacation Homes is the trusted public voice on vacation rentals, providing an official resource for vacation rental travel information. As the awareness initiative of the VRMA, it has represented up to 150,000 rental homes, condos and villas from more than 500 of the most well established vacation rental management companies in North America, Central America and the Caribbean.
About PineRidge Productions
As a division of Jerry Smith Film & Television, PineRidge Film & Television Company develops, produces and delivers quality television programs, utilizing an Emmy Award-winning production team. Since 1985, PineRidge has commissioned more than a thousand half-hour shows and 34 hour-long Prime Time specials. Perhaps best known for their series on Discovery Travel Channel including Great Hotels, Passport to Europe, Passport to Latin America and Samantha Brown's Weekends, PineRidge also produces for HGTV, Fine Living Network, Food Network and PBS stations nationwide.
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