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SkyWire Media Builds Management Team with Appointment
of New Chief Financial Officer

Las Vegas, NV (February 28th, 2011) – SkyWire® Media, Inc., a nationwide digital and mobile marketing company, announced today that it has appointed Curt Mayer as Executive Vice President and Chief Financial Officer (CFO) in a continued effort to assist in managing SkyWire Media’s rapid revenue growth and acquisitions.
The appointment of Mr. Mayer finalizes the new management team put in place by SkyWire Media’s Chief Executive Officer. In his position, Mr. Mayer will be responsible for the strategic management of accounting, finance, treasury, acquisitions, and investor relations.
Prior to joining SkyWire, Curt served as the Corporate Vice President of Finance for Station Casinos, Inc. since 2007, where he played key roles in Station’s $5.7 billion going private transaction in 2007, $410 million debt financing for Aliante Station in 2007 and $250 million land loan in 2008. From 2002 until 2007, Mr. Mayer served as Chief Financial Officer for Black Gaming, LLC, a public gaming company located in Mesquite, Nevada, where he was integral in raising approximately $180 million and taking the company public in 2004. Prior to Black Gaming, Curt spent ten years with Arthur Andersen serving public companies in various industries from gaming to technology.
“We are pleased to add Curt to our executive team" said Shawn Harris, President and CEO of SkyWire Media. “We will benefit from his extensive finance experience working with public companies and from the fresh perspective he will bring to our operation.”
About SkyWire® Media -- ( --  SkyWire Media, Inc. develops integrated, mobile-centric applications that allow hospitality service providers to reach their customers via real-time SMS text messaging. SkyWire Media’s Customer Connect™ solutions suite is designed to reduce marketing costs, generate revenue, and enhance guest service. Customer Connect’s modular solutions include: Mobile Connect™, Rooms Connect™, Table Connect™, Progressive Connect™, Poker Connect™ and Emergency Connect™. In addition, SkyWire Media also provides Workforce Dynamics™, an integrated labor management solution designed for hospitality. For more information, text ‘skywire’ to 21691, visit or contact sales (866)-514-5888

Sean Heyl
 SkyWire® Media, Inc.
 702.515.7472 Ext. 133

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Also See: SkyWire Media, Inc. Partners With Boyd Gaming to Provide Mobile Marketing Solution for B Connected® / January 2011

SkyWire Media, Inc. Acquires Intellectual Property Assets of Intermagine / January 2011

Former MICROS Executive Joins Mobile Content Provider; SkyWire Media, Inc. Names Thomas Castleberry Executive Vice President and COO / October 2010

SkyWire Media® Partners with Hard Rock Hotel & Casino for SMS Text Marketing Initiative / September 2010

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