News for the Hospitality Executive
Boca Raton, FL – February 15, 2011 – Cendyn, the leading single-source provider of turnkey online marketing solutions that increase profitability for hotel companies, was selected by Peabody Hotels to manage the online presence for its three branded properties in Orlando, Memphis, and Little Rock. Cendyn will also manage the company’s Peabody Meetings site that provides group event planners with information to make educated conference decisions more quickly. Additionally, Peabody tapped Cendyn to develop and launch mobile websites for all properties and their meetings site. Click here to learn more about Cendyn’s marketing solutions.
Cendyn assumed management responsibility for Peabody’s websites, which launched last week, and will develop and launch the mobile-ready micro sites during the first quarter of 2011.
“Peabody Hotels chose Cendyn to manage its web presence and implement its mobile strategy because Cendyn is an expert in executing online sales strategies and developing mobile platforms for hotel companies,” said Barb Bowden, general manager of The Peabody Orlando. “Our metrics tell us the number of searches Peabody’s sites receive from mobile devices is growing exponentially. We tapped Cendyn to ensure that our four websites are mobile-ready and search engine-optimized to capture more business in 2011.” Bowden noted that Peabody’s goal is to be the online group convention leader with a simplified event booking process to meet the needs of professional group event planners.
The Peabody Meetings website (www.PeabodyMeetings.com) is a comprehensive one stop online platform that enables professional meeting planners to quickly assess the benefits of the Peabody Orlando’s new group convention site for their events. The new site provides videos, eBrouchure formats, and enables planners to submit RFPs and manage conferences online. The Peabody Orlando recently completed a $450-million expansion including enhancements to 300,000 square feet of flexible function space, over 99 meeting rooms, and a new 22,000-square-foot Peabody Spa & Fitness Center.
The 1,641-room Peabody Orlando holds a Four Diamond ranking from AAA and is the largest non-gaming hotel in the country to have a Forbes Four-Star rating.
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Cendyn, based in Boca Raton, Florida, leads the hospitality industry in broadening revenue by applying a managed services culture and approach to a single source of integrated solutions uniquely proven in the hospitality and tourism market.
Established in 1996, Cendyn is a full-service interactive sales and marketing agency whose solutions are used by over 9,000 hotel and travel destinations worldwide. The company is a solid resource of hospitality professionals who innovate solutions that include website marketing, website design, branding, search engine marketing, and interactive products such as eProposal™, eConcierge™, eSurvey™, eInsight™, eContact™, eConnectivity™, eBooker™, and eMenus™. Clients include Starwood Hotels & Resorts, Ritz-Carlton Hotel Company, Hyatt Hotels and Resorts, Hilton Family of Hotels, Marriott, and other chains and independent properties. Cendyn, the recipient of prestigious awards for website design, innovation, and marketing programs, extends its “Power of We” culture into the community through sponsorships of the YMCA, youth teams, and community outreach; the Boca Helping Hands food bank; George Snow Scholarship Fund; Boca Raton Historical Society; Florence Fuller Childhood Development Centers; and community projects of the Junior League of Boca Raton. To learn how Cendyn’s products and services can broaden your revenue base, please visit our website www.cendyn.com. Let Cendyn show you how far an idea can go!
About The Peabody Hotel Group
Peabody Hotel Group (PHG) is a subsidiary of Belz Enterprises, a highly successful real estate development and management firm, based in Memphis, Tennessee. From its origins as a four-acre business established by Philip Belz in the 1940s, Belz Enterprises now encompasses more than 30-million square feet of real estate in the United States and Puerto Rico. PHG has captured a position of leadership and respect in the country's hospitality industry.
Robin Deyo, Executive Vice President
Boca Raton, Florida
Peabody Hotel Group
Julie Keyser-Squires, APR