News for the Hospitality Executive |
Fisher
Island Club Deploys UniFocus’ GUESTScope™
Dallas—December
15, 2010—UniFocus today announced that Fisher Island Club, a
world-class private island residential community and exclusive club,
has
implemented GUESTScope for its hotel & resort. Fisher Island has
its own
zip code and has been labeled “Fantasy Island” by the
New York Times.
Fisher Island Club recently completed a $60 million renovation and was profiled in the South Florida Business Journal. Its 45 cottage-style hotel carries The Leading Hotels of the World accommodation designation. “At Fisher Island, our hotel guests expect the very best in unrivaled luxury, exclusive amenities and the highest standards of service,” said David Smiley, Hotel Director for Fisher Island Hotel & Resort. “We chose UniFocus’ GUESTScope because it enables us to know how well we’re meeting those expectations and to identify areas where we can have the most influence on guest satisfaction and loyalty. We believe GUESTScope is the best system available today for putting critical intelligence that makes a difference right at our fingertips.” “GUESTScope brings together the most dynamic and intuitive set of reporting technologies available for bubbling up critical intelligence about your guests,” said Mark Heymann, President and CEO of UniFocus. “This enables you to quantify where revenue is at risk based upon your guests’ intent to return and recommend, and dramatically improve your service recovery performance with timely, effective feedback analytics. UniFocus’ GUESTScope utilizes customized survey questions designed to distill the most critically important issues surrounding the customer experience and includes these vital features:
-
Revenue at Risk—See the dollar amount associated with
performance; based upon guest’s intent to return and recommend, you
will now know the “cost of quality.”
- Service Recovery Index—Understand how well the staff is solving issues by problem type. - Issue Analysis Reporting—Put corrective actions into play per frequency and types of issues. Fisher Island Club Fisher Island is a world-class private island residential community and exclusive club where distinguished members enjoy the lovely Vanderbilt Mansion's main club, its hotel which has lovely circa 1925 cottages and guest suites, its charming ocean side private Beach Club and other intimate restaurants, its superb Mediterranean-inspired 16 court Tennis Center, its elaborate deep-sea water marinas, stunning championship golf course and spectacular Spa Internazionale. For more information, visit www.fisherislandclub.com. About UniFocus UniFocus is a global pioneer in the hospitality industry for advanced technology solutions—utilized today in more than 82 countries. Our technologies include industry-leading labor management systems, integrated with time & attendance; budgeting and performance intelligence. Coupled with guest, employee and meeting planner feedback, and multi-dimensional mystery evaluations, UniFocus’ unmatched consulting and training expertise ensures clients get measurable returns for the systems we deliver—and customize to their needs. UniFocus is a member of the American Resort Development Association (ARDA), a member of the Association of Collegiate Conference and Events Directors-International (ACCED-I), a Microsoft® Certified Partner, an affinity partner of the International Association of Conference Centers, and an allied member of the American Hotel & Lodging Association. For more information, visit www.unifocus.com or call 972-512-5100. |
Michael Adkisson |
.
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