Newmarket® International, Inc. Acquires
Hospitality Information Services, Inc. 

Portsmouth, NH � September 7, 2010 � Newmarket International, Inc. (www.newmarketinc.com), the worldwide leader in sales and catering software solutions for the global hospitality and entertainment industries, announced today the acquisition of Hospitality Information Services, Inc. (www.hisnet.com), the leading  provider of market research information for the hospitality industry.  Hospitality Information Services (HIS) is based in Walnut Creek, CA and will operate as a division of Newmarket International. 
 

 �HIS is the leader in delivering market intelligence solutions to the global hospitality industry, and our customers have been asking us for a market intelligence offering that will allow them to find new business, increase sales and generate more revenue,� stated Jeff Hiscox, President and Chief Executive Officer, Newmarket International, Inc.  �By combining industry-leading sales and catering and marketing intelligence solutions, Newmarket and HIS will bring to market a comprehensive and compelling offering, helping our customers gain an unparalleled competitive advantage while increasing overall revenue.� 

�We are excited to combine forces with Newmarket International,� stated Steve Reiser, CEO and founder of HIS. �The acquisition by Newmarket provides a great opportunity for HIS to grow by leveraging Newmarket�s industry presence and through expansion of HIS�s products, services, and markets served.  Newmarket and HIS serve the same core hospitality markets; therefore, HIS is the ideal partner to provide new, leading edge solutions to Newmarket clients worldwide.�

Reiser will join Newmarket International, continuing as Vice President and General Manager, Hospitality Information Services.  Reiser will manage all aspects of the HIS business, and HIS will continue to maintain operations and service existing customers out of their headquarters in Walnut Creek, California.

About Newmarket International 
Newmarket International, Inc. (www.newmarketinc.com) is the leader in delivering sales, group catering and event software solutions to the global hospitality and entertainment industries.  Newmarket International�s suite of business solutions can be found in hotels, casinos, restaurants, visitor bureaus, stadiums, meeting arenas and convention centers throughout the world. Newmarket International has over 20,000 installations in over 154 countries. Newmarket International is headquartered in Portsmouth, New Hampshire, with international offices in London, Shanghai and Singapore.  For more information, please visit www.newmarketinc.com, and follow Newmarket International on Twitter, Facebook, and LinkedIn.

About Hospitality Information Services, Inc.
Hospitality Information Services, Inc. (HIS) has distinguished itself for over 20 years as the innovator and leader in providing actionable meeting intelligence, analysis and account specific reports to the hospitality industry.   As the most data rich meeting intelligence service in the world, HIS� mission is to provide the most accurate meeting trends via dashboard technology tools, market volume graphics and analytics to customers to help them make better business decisions.  HIS works with multiple clients throughout the United States and Internationally.  For more information, please visit www.hisnet.com, and follow HIS on Twitter and Facebook.