News for the Hospitality Executive
Advice to Hotel Security Professionals...
from a Woman Traveler
By Tom R. Arterburn, August 24, 2010
More and more surveys suggest women are traveling more and more. They now represent more than 40 percent of all business travelers.
"And many of these women have never traveled before," says Mary Beth Bond, travel expert, “so safety is often on their minds.” Sixty-one percent of women pleasure travelers feel concerned about their safety and security of travel in general, compared to 49 percent of men pleasure travelers, according to a TIA report.
Her advice to hotel security professionals?
Bond, author of Gutsy Women: More Travel Tips (Travelers Tales), says the need for such services is necessary, despite concerns that women might be offended by the extra attention.
"You can be helpful without being condescending or patronizing. Women business travelers have a lot on their minds. Often, they are jet lagged, and don't take the precautions they might take at home. So they appreciate the watchful eye of security at the hotel. A female traveler is loyal, and if she likes your property, she'll come back again, and again, and again. She will also talk about your property, so it is good business to make her a partner. Female travelers also like service, and their number one concern when they travel is their personal safety. We are aware of the footsteps behind us from the moment we step out the door. But sometimes the battery may be low on our personal safety antennas.”
Bond is the award-winning author/editor of five travel books. She was the travel expert for CBS Evening Magazine, and was also a featured guest on the Oprah Winfrey Show. She has appeared on over 250 television and radio shows, and runs the Web site www.womentraveltips.com
Tom R. Arterburn is an independent journalist and director of The
Resume Institute, a job-search firm focused on the hotel industry.
Tom R. Arterburn, Executive Director
|Also See:||Road Rules for Women Business Travelers / Nikko Hotels / Feb 2002|
|Wyndham’s Women Awards Finalists Share Their Business Travel Secrets; Top Ten suggestions will be located in the guest services directory in every Wyndham guest room / Mar 2001|