News for the Hospitality Executive |
Purchasing for the Environment�
�GREEN� is on the Move.
Impact Enterprises, Inc. contracts to manufacture eco-friendly
menu covers for the world�s
leading international entertainment company
August
5, 2010 -
Impact Enterprises was chosen by Live Nation Entertainment to produce new eco-friendly menu covers for their 12 owned and operated House of Blues clubs in North America. This environmentally responsible decision makes Live Nation Entertainment a role model for corporate programs designed around �Green� accessory products. Impact Enterprises, Inc., used Blue Pine to manufacture these menu covers. Blue Pine is the �Greenest of Green� solid woods (Impact Blue Pine). In addition to its eco-friendly qualities, Blue Pine has a varying but distinctive color pattern in its grains that make it unique among all solid woods. This unique color pattern complemented the artistic style Live Nation uses to create the House of Blues brand assets. The engraved artwork features custom laser engraving that honors three blues legends paired with the iconic House of Blues logo. Solid
wood remains the most eco-friendly material for durable products.
Solid wood accessory items in particular have been slow to be tested by
major hospitality companies. The �Green� focus remains in energy
and water conservation which is understandable in light of the publicity
both receive. The decision by Live Nation to use solid wood for one
of its accessory items is a significant step towards reinforcing the importance
of controlling landfill growth and contamination. It is an environmentally
responsible decision that will help to increase the awareness in corporate
offices around the world that a �green� initiative includes a mindset towards
making a meaningful effort to minimize landfill growth and contamination
Impact Enterprises, Inc., a member of �Green� Hotels Association has been furthering its �Green� initiative for the past several years. Our customers are supporting our efforts, and are pleased with the support they have provided. They find our eco-friendly products to be functional, durable, and unique in design and nature. Impact makes available solid woods, recycled metals, reusable components, and non-solvent coated materials. Our eco-friendly products are used by Primland, GAIA , Xanterra, all eco-friendly resorts, and now by Live Nation Entertainment. Business Decisions and Socially Conscious Decisions� An excerpt from Impact's Newsletter: April 2009 � Ralph W. Salisbury Conservation is a frame of mind. It begins by developing a mindset
to make a meaningful effort to minimize waste and contamination.
"A meaningful effort" is the key phrase. It implies that green purchasing
and disposal decisions may not be 100% green at this time. Product
and product components required for our manufacturing operations may not
currently be available in green. Many manufacturers are working to
resolve this situation, however, it currently remains a fact that required
product components are not always available as green components.
Your mindset to make a meaningful effort will encourage you to proceed
with purchasing decisions that maximize a green commitment in the face
of this dilemma. Your commitment to green is not lessened by the
necessity of using required components not currently available in green.
There is a balance between Business decisions and Socially Conscious decisions.
The environment must remain healthy, and so should your business.
|
Contact:
Ralph W. Salisbury
|