Hotel Online
News for the Hospitality Executive


Mark Feldman Appointed Director of Sales at
Carmel Valley Ranch in Carmel, California

Carmel, Calif. (May 11, 2010) – Anna Olson, General Manager of Carmel Valley Ranch, is pleased to announce the appointment of Mark Feldman as Director of Sales. Feldman brings 18 years of resort hospitality experience working with some of the most revered resorts in the world including Pebble Beach Resorts, Ritz Carlton Kapalua, Grand Wailea Resort and most recently The Grand Del Mar in San Diego, where he served as Director of Group Sales.

“We are delighted that Mark has joined the Carmel Valley Ranch team,” said Olson. “His experience in the field of hospitality will be a great asset to help re-launch Carmel Valley Ranch.” Olson recently joined Carmel Valley Ranch from her post as General Manager of Ojai Valley Inn and Spa. 

The new appointments at Carmel Valley Ranch come just as The Ranch is set to re-emerge from a comprehensive renovation.  Olson describes it as a transformation “into a place that goes beyond what people imagine a resort can be. Carmel Valley Ranch will offer the quintessential comforts of a resort, the best of what you enjoyed at summer camp, and endless options for creative learning experiences, including bee keeping, photography walks and behind-the-scenes access to the best of the region.”

Feldman’s wealth of experience proves to be a winning match for the Carmel Valley Ranch. Prior to the time he spent in his principal role overseeing all group sales efforts for The Grand Del Mar, Feldman acted as the national sales manager at the esteemed Pebble Beach Resorts, where he was responsible for all phases of sales for rooms and golf for a trio of luxury properties: The Lodge, The Inn at Spanish Bay and Casa Palmero.

Before moving to Northern California to become an authority in the region and the golf community, Feldman spent 12 years in Maui where he was associate director of sales and national sales manager for Ritz Carlton Kapalua and worked his way up the ranks to senior sales manager at the Grand Wailea Resort.

Feldman received a Bachelor of Science in Business Administration with an emphasis in marketing from California State University, Chico. 

About Carmel Valley Ranch:

Geolo Capital has recently acquired Carmel Valley Ranch and is in the process of revitalizing the facilities, services and programs.

Carmel Valley Ranch will emerge in late summer 2010 reinvented as a completely new style of resort that encourages guests to play, engage and connect.  Taking full advantage of nearly 500 acres of magnetic landscape, the resort will offer scores of programs and activities such as beekeeping, cooking in the adventure kitchen, and early morning hiking to a yoga platform on an oak-shaded crest overlooking the valley below.  One-of-a-kind experiences abound as guests engage with their surroundings and each other.  Carmel Valley Ranch offers a rich array of amenities including a Pete Dye championship golf course, tennis courts, bocce ball and basketball courts, swimming pools, an organic garden and vineyard, two restaurants, playground, meeting rooms and a bevy of swings scattered throughout the resort hanging from majestic 300 year old oaks. A new spa, drawing on the bounty of the region, will open in summer 2010. The 139 extremely spacious suites are scattered along the foothills, affording spectacular views.  The resort is located in Carmel Valley, a vibrant community of artists, winemakers and organic farmers, just inland from the bustling community of Carmel by the Sea.  While many guests arrive by car, Monterey Airport is a 15-minute drive, San Jose Airport is a 45-minute drive and San Francisco Airport is an hour and a half drive.


Ashley King
Direct: (310) 586-7126

Also See: Carmel Valley Ranch Completes Multi-million Dollar Renovation and Restoration of its Signature Championship Golf Course; Original Pete Dye Design Remains Intact / April 2007
Blackstone Group Likely to Make Significant Upgrades at the 144 room Carmel Valley Ranch / September 2005

To search Hotel Online data base of News and Trends Go to Hotel.OnlineSearch
Home | Welcome| Hospitality News | Classifieds| One-on-One |
Viewpoint Forum | Industry Resources | Press Releases
Please contact Hotel.Onlinewith your comments and suggestions.