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Runtriz Releases Version 2.0 of Hotel Evolution Adding
 Flexibility, Scalability and Compatibility

Service runs on iPad, iPhone, iPod Touch, and desktops to provide even easier customization
 of administrative tasks and flexibility, multi-language support for guests


Los Angeles – June 22, 2010 – Today runtriz™ announces the release of Version 2.0 of its Hotel Evolution solution that leverages mobile, location-based technology to provide goods and services to travelers on demand. runtriz™ allows hotel guests to access services and amenities (onsite, off property and in-room) from their mobile device, including ordering room service, seeing a list of local attractions, ordering food and drinks poolside, setting wake-up calls, requesting luggage pick-up, checking the weather, viewing spa services, finding out where to eat, viewing local golf courses, requesting towels and toiletries, and requesting transportation. These requests and "touches" are then processed by the runtriz™ web platform and seamlessly delivered to the appropriate hotel department.

Using independent hardware, the web-based architecture allows for any smart device to access the application, including iPad iPhone, iPhone, iPod Touch, Blackberry, G1 or Palm Pre. In addition runtriz™ 2.0 now provides a rich web experience for desktops, laptops, netbooks, Internet televisions, PS3 and any other Internet capable device. 

"runtriz™ 2.0 is more dynamic than ever before, providing hotel managers with the flexible tools they need to better manage and customize content to support their branding and operations initiatives," said Matt Allard, runtriz™ founder and president. It puts more control in hoteliers hands, along with real-time knowledge as to which services guests are requesting, how much they are spending, and whether or not departments are responding in a timely manner." 

From new customized apps and easier content loading to offering ongoing staff training, enhanced marketing support and peripheral technology integration, "Trizology" -- or the theory of problem solving -- is evident throughout runtriz™ 2.0. 

"While other solution providers on the market charge hotels to update content, runtriz™ 2.0 enables hotels to change content on the fly at no additional cost," Allard said. "The beauty of the solution is that it still offers the same on-demand services to guests while helping properties decrease wait times at check-in by removing bottle-necks at the front desk, increase operational efficiency, improve customer service scores, save money on printed materials and enhance green initiatives, and provide real-time guest feedback via surveys and service support programs." 

Revving up Revenues

In addition to providing management with reports on outlet spending, runtriz™ 2.0 also provides data on all property touches, helping departments to achieve their search-to-order conversion goals and ultimately increase on-property spending and bottom-line revenues. runtriz 2.0 helps management up-sell room service, guest service and amenities; promote all on-site service and amenities, including in-room items and hotel merchandise; and, provide a new advertising platform and listing service as a new revenue outlet.

"runtriz™ 2.0 also is helping to boost revenues even after a guest has left the hotel," Allard said. "Because the runtriz™ 2.0 app now resides on the consumer's mobile device, the hotel can continue to market to that guest. And, travelers who are loyal to a brand or individual hotel can also check on what is happening at the property through our new 'Guest Tour' application designed to keep everyone up-to-date on hotel happenings and future promotions. 

"From off-property and pre-check-in booking requests and predictive/proactive-service to our ability to now support and translate information up to 56 languages, runtriz™ 2.0 is quickly becoming the mobile-based service technology of choice for hotels worldwide," he added. "We developed version 2.0 based on lessons learned and customer feedback over the past year to assist owners and managers in better meeting their business objectives. Whether a property wants to interface this solution to other on-site systems or enhance their existing reporting structure, runtriz™ 2.0 has the flexibility to accommodate all requests." 

For more information about the wide range of innovative products and services runtriz™ offers, please visit its Web site at

About runtriz™ 
runtriz™ is the premier Los Angeles-based global hospitality network specializing in mobile solutions for innovative hospitality brands. The firm has developed cutting edge interactive applications that allow their partners to provide customers with unparalleled service. The brand’s portfolio of services, including the highly lauded Hotel Evolution application, puts consumers back at the center of the value proposition by placing retail, hospitality and residential services in the palm of their hands. For more information, visit


Matthew Allard 
Tel: (323) 230-9727

Barb Worcester 
Tel: (440) 930-5770

Also See White Lodging Revving Up Mobile Services with runtriz™  at Westin Austin at The Domain; Service runs on iPad, iPhone, iPod Touch, Blackberry, Palm Pre and more to supply travelers visiting the high-tech, high-entertainment area of Austin with fingertip access to services / June 2010
Ultra-Luxury Beachfront Resort Now Offering runtriz -Driven Guest Services; Santa Monica s famed Shutters on the Beach hotel responds to guest requests with one touch, thereby redefining the luxury experience / April 2010
The Americana at Brand and The Grove Tap runtriz™ to Give Residents, Patrons One-Touch Access to Smart Living, Shopping / March 2010
runtriz™ Delivering Mobile Guest Facing App for SLS Hotel at Beverly Hills; Branded "GoSLSHotel," the smartphone application puts all hotel services at guests fingertips; runtriz™ becomes a valuable tool for hearing impaired travelers, Green initiatives / February 2010

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