| London,
June 3, 2010:
RateTiger, by eRevMax, has partnered with Travelscream to incorporate
online
advertising and marketing management.
Hoteliers can now create and update digital marketing placements
alongside all other online travel websites in RTSuite giving them an
easy and
flexible way to manage travel deal promotions through a portfolio of
global
travel-centric media channels in one simple step. Hotels can now focus on driving bookings directly to their websites by adopting marketing campaigns across multiple distribution channels including travel websites, email newsletters, RSS feeds and social networks. This means hoteliers can further maximize reservation opportunities using PayPerClick (PPC), Social Media and Travel Portals. Scott Wilkins, COO, Travelscream said “With the increasing prominence of online marketing and channel management in the travel trade, this integration aims at providing hoteliers with a well-rounded solution to address these needs. We can help hoteliers to reach the right audience through targeted marketing campaigns leading to direct sales on their website.” “By including online marketing solutions to RTSuite’s functionality, we can further diversify the channel management capability of RateTiger for our customers,” said Ragnar Strerath, VP Product Development, eRevMax. “Hoteliers will now be able to better synchronize rate distribution with marketing promotions, thereby leading to increased effectiveness, better exposure and enhanced ROI.” About Travelscream Travelscream is the most flexible provider of low-cost, high-value marketing solutions for the travel industry including global travel offer distribution and turnkey social marketing programs. For more information, visit www.travelscream.com or call +1970 476 0440. MEDIA CONTACT: Kristen Kopplin: [email protected], Tel. +1 970 306 4112  About eRevMax International: Founded in 2001 and now operating in 65 countries and 750 cities, eRevMax has created a suite of products that has changed the landscape in which hotels distribute inventory worldwide. The main suite of products offered under the ‘RateTiger’ brand has become the industry's benchmark for successful tools enabling online distribution management. It continues to be eRevMax’s core objective to bring revenue maximization to the hospitality industry through 'next generation' innovative e-products. For further information, please contact: Ryan Haynes on +44 (0) 7825 66 15 75 or mail to [email protected] |