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Open to all HITEC attendees IDeaS Shares Hospitality Revenue Management
Best Practices through a live Theatre Series

IDeaSMINNEAPOLIS, Minn. – June 14, 2010 – IDeaS Revenue Optimization, the leading provider of forecasting and optimization solutions and services, today announced it will reveal valuable revenue management best practices during an extensive theater presentation series held at HITEC, IDeaS booth 1209.  Known for its highly successful webinar attendance reaching nearly 1500 attendees in the first quarter of 2010, IDeaS will provide the opportunity for hotels to gain stronger insight into optimizing guest revenue during live, informative and interactive discussion series with key industry experts. .
“We’ve noticed significant growth in our webinar attendance, clearly indicative of the hospitality industry’s hunger for a stronger dialogue about pricing, forecasting and optimization for hotels,” said Linda Hatfield, vice president of product management and marketing, IDeaS.  “We believe that armed with knowledge, hotels will be one step closer to not only taking advantage of automated systems, but implementing an effective revenue management culture that benefits all aspects of the organization.”
IDeaS Theater Presentation Series will include:
  • Social Media Analysis for Hotels: Understand, Predict & Act on Your Social Media Data
  • Rate Optimization: Setting Optimal Rates for Your Hotel
  • Seven Things a Revenue Manager Can Do to Prepare for the Recovery
  • Establishing a Revenue Management Culture at Your Hotel
  • Technology + Hotel Revenue Management: How Technology is Increasing ROI
  • Advanced Customer Analytics: How to Calculate Customer Lifetime Value & Improve Retention
For a full IDeaS theater presentation schedule with dates, times and presenter information, please visit:

About IDeaS Revenue Optimization

IDeaS, a SAS COMPANY, is the premier provider of Pricing, Forecasting and Optimization solutions and services. IDeaS’ Solutions are implemented via Software as a Service (SaaS) deployment with very little infrastructure, guaranteeing small upfront costs and easy implementation. IDeaS’ Advantage and IDeaS for Success services help at all levels of a client’s organization—strategic through operational— and our integrated approach differentiates IDeaS from the competition and creates the foundation for a successful partnership. Headquartered in Minneapolis, IDeaS has technology, support, sales and distribution offices in North and South America, the United Kingdom, Europe, Africa, the Middle East, Australia and Asia. For more information, visit


Mulberry Marketing Communications 
Megan Davidson
(312) 664-1532

IDeaS Marketing Manager
Star Bazella
(952 ) 698-4200

Also See: IDeaS Extends Global Leadership Reach with EyeforTravel Partnership / June 2010

IDeaS Revenue Optimization Appoints Rupert Gutteridge as Regional Director of Sales, EMEA / June 2010

IDeaS Partners with JackRabbit Systems, Inc. to Provide Easy-to-Use Lodging and Availability Search Engine; New BookDirectTM system improves website functionality and usability to enhance the traveler’s experience / May 2010

Marco Polo Hotels Sees Benefits Following Implementation of IDeaS V5i Revenue Management Solution; Leading provider of revenue management solutions in place to help Marco Polo achieve improved market position through a renewed focus on revenue and pricing optimization / April 2010

IDeaS Revenue Optimization Appoints Fabian Specht as Regional Managing Director, EAME / March 2010

Marina Bay Sands in Singapore Selects IDeaS Industry Leading Integrated Revenue Management / February 2010

Hoteliers Turn to Revenue Specialists to Boost Returns in a Soft Economy; Rise in hotel revenue management support in 2009 as IDeaS Advantage records double digit growth, works with number of new partners worldwide / February 2010

IDeaS Sets Industry Standard with 20 Years of Revenue Management Experience / February 2010

Will 2010 Be The Year Of (Missed) Opportunities? / Klaus Kohlmayr / December 2009

IDeaS Announces Second Round of Winners of IDeaS Cornell Revenue Management Scholarship / November 2009

IDeaS Helps Hoteliers Gain Confidence and Validate Pricing Strategies with Launch of Rate Optimization Service; New service optimizes hotel’s rate spectrums, improves revenue without change to existing business practices / October 2009

IDeaS Revenue Management System Further Expands in Resort Segment with Addition of Grove Park Inn / August 2009

IDeaS Revenue Optimization and Multi-Systems Inc. Complete Certified System Integration / July 2009

IDeaS Revenue Optimization Brings Accuracy and Consistency to Forecasting and Reporting with IDeaS V5i Forecasting Solution / June 2009


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