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The Westin Lake Mary, Orlando North Appoints Fiona O’Connor as
Director of Sales and Marketing and Christina Crowley
as Associate Director of Sales

LAKE MARY, FL (June 9, 2010) – Yedla Management Company Inc., is pleased to announce that Fiona O’Connor has been named Director of Sales and Marketing and Christina Crowley as Associate Director of Sales for new The Westin Lake Mary, Orlando North. 
With over 20 years experience in the hospitality industry, Fiona O’Connor, CMP, was previously with the AAA Four Diamond, 445-room Hyatt Regency Orlando International Airport as the Associate Director of Sales where she successfully managed a team of five.  During her 12-year tenure she held various positions such as Senior Sales Manager, Sales Manager, Catering and Convention Services Manager before being promoted to Associate Director of Sales.  Ms. O’Connor was the top sales producer for 2007, 2008 and 2009 where she exceeded her sales goals.  She attended the University of New Orleans, has served on various community boards and is a member of MPI, FSAE and TSAE. 

Fiona O’Connor
Most recently, Christina Crowley was the Director of Sales for the Hilton Garden Inn Lake Mary.  She was responsible for revenue management, budgeting, forecasting and marketing for the 123-room hotel.  Ms. Crowley also served as the Catering and Convention Manager for the Hilton Orlando, Altamonte Springs and was a Corporate Travel Agent with American Express for over eight years. She serves on the South Seminole Hospital’s Women’s Advisory Council and 2010-2011 Seminole County Regional Chamber of Commerce Board of Directors.  She is also a member of the Central Florida Business Travel Association, WOAMTEC, Leadership Seminole Alumni, and National Association of Catering Executives.

“Fiona and Christina are the perfect dynamic duo to lead our sales team,” states Stuart Newmark, General Manager at The Westin Lake Mary, Orlando North.  “With their combined experience and leadership, they are poised to bring our sales initiatives to new heights”.
Opened in October 2009, The Westin Lake Mary, Orlando North, features 253 guest rooms and suites, Westin’s signature Heavenly Bed® and Heavenly Shower®, Shula’s 347 Grill and a lobby bar.  Amenities include the 24-hour Westin WORKOUT® fitness center, Westin in-room spa program, Westin Executive Club Lounge, wireless high-speed Internet access, business center services, 24 hour room service, 14,000 square feet of meeting space, valet parking and self-complimentary parking.  For more information or reservations, please call 1-800-937-8461 or visit  
YRG Hotel Group (A Yedla Management Company Partnership)
Yedla Management Company Inc., based in Huntsville, AL, serves as the developer and operator of the hotels owned by various Yedla Partnerships including YRG Hotel Group. The company currently owns, develops and operates multiple, award-winning brands from leading franchisors including Marriott, Hilton, and Starwood Hotels. Through its exceptional staff, extensive technical resources and thorough operational knowledge, Yedla Management Company has demonstrated a proven ability to deliver service and value for over 20 years.  


Mary C. Kenny


Also See: Stuart Newmark Named General Manager for The Westin Lake Mary, Orlando North / May 2010

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