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Stuart Dean

Groupe Monplaisir's 175-room Hotel La Bateliere in
Schoelcher, Martinique Joins Carlson Hotels

Will be Rebranded as The Radisson Hotel & Spa Martinique Following $10 million Renovation

SCHOELCHER, Martinique, April 26, 2010-- Carlson Hotels today announced the addition of the Radisson Hotel & Spa Martinique, a 175-room beachfront hotel located in Schoelcher, Martinique, on the Eastern side of the island.  The resort will undergo a USD 10 million renovation beginning in mid-June and is expected to join the Radisson brand by the end of 2011. Radisson currently has three world-class resorts in the region in Aruba, Grand Bahama Island and St Martin.
"This property represents another step forward expanding Radisson as a powerful, consistent first-class brand as part of our Ambition 2015 growth strategy," said Thorsten Kirschke, executive vice president and chief operating officer, Carlson Hotels, The Americas.  

The Radisson Hotel & Spa Martinique is owned by the Groupe Monplaisir and was formerly the Hotel La Bateliere.

"We are thrilled to be joining the Radisson franchise during this exciting turning point in the brand's history," said Donald Monplaisir, owner of Radisson Hotel & Spa Martinique.

"We are confident that with the investment and upgrades being made to our property it will make the hotel a favorite for anyone visiting Martinique," he added.  As part of Carlson Hotels' Ambition 2015 plan, Radisson is focused on delivering vibrant, contemporary and engaging hospitality characterized by the Yes I Can! service philosophy.  The positioning is being supported by a series of innovations including new room concepts, new restaurant concepts and a series of new service concepts focused on the guest experience.
O-Gossart agency, from Paris, has been contracted to develop the interior designs for the hotel that aligns with Radisson's new standards as part of Ambition 2015.
Among the planned enhancements, the hotel will have two restaurants and three bars, one of which is located on more than 1,400 feet of beachfront property.  The hotel will have six banquet rooms with a total of 12,000 square feet of space which will hold up to 1,000 people. Additional amenities include a complete spa & fitness center, beauty salon, diving club and six tennis courts.

Just eight miles from Martinique Aime Cesaire International Airport, the Radisson Hotel & Spa will not only be a leisure destination, but also an ideal business destination with its extensive meeting space.

About Carlson
Carlson is a privately held, global hospitality and travel company headquartered in Minneapolis, Minnesota. Carlson encompasses more than 1,050 hotels, including, Radisson®, Country Inns & Suites By Carlson(SM), Park Inn®, Park Plaza® and Regent®; more than 1,000 restaurants, including T.G.I. Friday's® and Pick Up Stix®; and a majority stake in Carlson Wagonlit Travel®, the global leader in business travel management. Carlson operates in more than 150 countries and its brands employ about 150,000 people.

Carlson Hotels

Also See: Carlson Sets New Strategy for its Radisson Brand: New Guest Room Concepts, New Restaurant Concepts and New Service Concepts / March 2010

Radisson Creates New Brand Identity and New Company Name / Jan 2000

Carlson Companies Creates New Logo, Designed to Represent Carlson's Heart, our Heritage and our Future / November 2006

Radisson Hotels Changing the Name of 170 Radisson SAS Hotels to Radisson Blu; The SAS Group No Longer Has a Formal Connection with Radisson / February 2009

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