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Intelity�s ICE Offers Real-Time Solutions
to Generation Y Travelers


ORLANDO, Fla. � April 12, 2010 � Known as Millennial�s or Echo Boomers, the popular Generation Y travelers have made their mark in today�s fast paced lifestyle and have come to demand above par performance in all facets of daily interaction, most notably, technological advances. With more than 70 million members falling into the Gen Y category, these new-age explorers represent an environmentally conscious group who travel often. Intelity, the leader in interactive hospitality technology, paves the way for eco-friendly travel with ICE, the Interactive Customer Experience. 

The revolutionary in-room solution and back-end monitoring system organizes, tracks and measures all hotel activity at the touch of a screen, offering a paperless alternative to the traditional in-room compendium. Through corporate partnerships, ICE offers Gen Y the options to enjoy off-property amenities such as purchasing concert tickets, scheduling spa treatments and making last minute dinner reservations in the areas hottest restaurants all in real-time.

�Gen Y is not tech savvy; we are tech dependent. We expect our hospitality experience to feed into our tech dependence. Hospitality companies that strategically integrate Gen Y�s dependence on technology�from before we show up to after we leave�will win our loyalty and that of our 500 friends on Facebook,� explained Jason Dorsey, The Gen Y Guy®, and author of Y-Size Your Business.

ICE features up-to-the-minute updates for room service menus, resort amenities and area attractions, keeping all information current for visitors. Guests delight in arranging and printing their boarding passes through ICE, whether they are taking a small hop across the state or selecting an international destination. As with all software options from Intelity, ICE is a completely integrated virtual solution and back-end monitoring system that includes language preferences for effective use by all international consumers. The solution was designed with a focus on the hotel operator�s needs and the ability to exceed guest service interaction, create quality feedback and allows for consumer marketing options.

 The award winning ICE technology which was recently recognized as the first runner-up for the most Innovative Hospitality Technology of 2009 by HTNG is a property automation solution that controls up to five customizable, branded interfaces that allows hotel guests to arrange all services instantly via an in-room touch screen, laptop, lobby, TV, iPhone, and iPad. ICE also enables the hotel to modify menus in an instant and send hotel-wide messages to guests and employees in real time. 

For a live demo and more information, visit www.intelityice.com. Interested hoteliers and timeshare managers can call toll free 1-888-REV PAR 1 to speak with an ICE hospitality expert for more information.

Intelity, headquartered in Orlando, Fla., is a hospitality software solution company focused on the self-service marketplace. Currently, Intelity is distributing ICE and its corresponding ICE Control System, �ICS�, backbone system to hotel and resort partners. Intelity designs its software/hardware products with a focus on guest service, quality feedback and direct consumer marketing.

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Contact:

Andrea Moreno/Danielle Storm
The Zimmerman Agency
(850) 668-2222
[email protected]

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Also See: Intelity�s ICE Wins at Hotel Technology Next Generation Event / March 2010
Intelity To be First in Hospitality iPad Revolution With ICE Canvas / January 2010
Intelity Creates Affordable ICE Mobile iPhone Application For Hotels / January 2010
Intelity�s ICE is Welcomed into Boutique Hotels Throughout the U.S. / July 2009
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