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American Hotel & Lodging Educational Institute
Launches New Websites and Shopping Cart

April 2010, Orlando, Florida—The American Hotel & Lodging Educational Institute (EI) has redesigned its hospitality industry and academic websites and launched a completely new shopping cart to enhance web visitors’ searching and shopping experiences.
The new websites and  have a more vibrant look and feel and prominently feature key EI products such as professional certification, online learning, DVDs, and textbooks.
The biggest changes can be found on EI’s new online shopping cart ( Customers can view offerings by product type (DVD, book, seminar, etc.) or by category (front office, risk management, food and beverage, etc.).  Within each category, customers can sort products by price, title, or publication date.  In addition, each product page displays related products, AH&LA member and nonmember pricing, and product availability.  DVD pages include brief video clips that allow customers to preview the product. In addition, customers can “share” EI products with colleagues through a variety of social media channels, including e-mail, Facebook, Twitter, Reddit, Digg, StumbleUpon, LinkedIn, and Delicious, all at the click of a button.
Customers can also post product reviews online.
Another new shopping cart feature is an area specifically for college students, who can now purchase EI textbooks, final exam scan sheets, and digital textbooks—EI’s newest product category.

About the American Hotel & Lodging Educational Institute 
Established in 1953 as a nonprofit educational foundation of the American Hotel & Lodging Association, the Educational Institute’s mission is to support AH&LA by becoming the preferred provider to the lodging industry, hospitality schools, and related hospitality industries both domestically and internationally by developing and providing quality resources to train, educate, and certify hospitality professionals.

Elizabeth Johnson 
Senior Marketing Manager 
American Hotel & Lodging Educational Institute 
2113 North High Street, Lansing MI 48906 
Phone: 517-318-2359
Fax: 517-372-5141
Find EI on: Facebook | Twitter | YouTube


Also See: American Hotel & Lodging Educational Institute Expands Into Qatar; Casabella Hospitality Management, Doha has been appointed Master License of Hospitality Education Programme (HEP) / March 2010

New Online Assessment Tool Prepares Candidates for CFBE Exam / February 2010

Educational Institute's Resort Textbook Has New Name, New Content / December 2009

255 Hospitality Students Receive $382,000 in Scholarships Via AH&LEF’s Core Scholarship Programs / October 2009

American Hotel & Lodging Association Fall Conference Offers Educational Programming, Networking Events, Specialized Committee Meetings / August 2009

American Hotel & Lodging Association Releases New Card Check Educational Video for Industry Employees / July 2009

Jon Simons Appointed to American Hotel & Lodging Association's Manager of Government Affairs / July 2009

10 Partner Lodging Associations Honored by American Hotel & Lodging Association at 2009 Summer Summit for Outstanding Leadership and Growth / July 2009

AH&LA Sets Agenda for Summer Summit June 23 - 24, 2009 in Chicago; Hospitality Leaders to Develop Economic Recovery Strategies, Future AH&LA Initiatives, and Recognize Outstanding Hotel Properties and Employees / May 2009

American Hotel & Lodging Association Sends Letter to President Obama Opposing Government Business Travel Cutbacks, Reductions Hurt Administration’s Goals of Saving Jobs and Revitalizing the Nation’s Economy / April 2009

American Hotel & Lodging Association Responds to Northern Trust Accusations by Members of Congress Jobs Are Not a Luxury / February 2009

Guidlines for Meetings and Events Held by Companies that have Received Emergency Government Lending Issued by U.S. Travel Association, AH&LA and Others; Policies Support Prudent Use of Taxpayer Dollars while Supporting Meetings and Events Industry / February 2009


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