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Crowne Plaza Houston Reliant Park / Medical Center Hotel Launches their
Independent Website with eMax Hotel Internet Marketing

Winter Park, FL – (January 8, 2010) – The Crowne Plaza Houston Reliant Park / Medical Center hotel, owned by Metro Hospitality Group, has chosen eMax Hotel Internet Marketing to create, launch and maintain a brand new website ( for their 652-room newly renovated property.

The new website is designed to attract incremental visitors so that the property can reach and exceed its revenue goals.  eMax Hotel Internet Marketing has developed a system that makes it easy for the hotel to measure results and get the highest possible ROI using a set of proprietary tools. The Crowne Plaza Houston website will attract targeted visitors and presents an opportunity for higher conversion rates.

Jerry Mathers, Vice President of Operations of Metro Hospitality Group, states, “We chose eMax Hotel Internet Marketing for our Crowne Plaza hotel because they demonstrated they could best capture the spirit of the Crowne Plaza brand and make it easy for prospective guests to see what the property has to offer. As important, eMax provided us with the most cost-effective solution for creating a compelling and attractive website, and we are confident that the new site will help us attract more visitors and convert more reservations.”

eMax Hotel Internet Marketing is working with Metro Hospitality Group to develop an innovative hotel website that serves as a critical element of the organization’s marketing strategy.  The Crowne Plaza Houston near Reliant Park / Medical Center has recently undergone a $30 million renovation and has a prime location – directly across from Houston’s Reliant Park. The hotel features over 66,000 square feet of meeting space. These features and more are all highlighted on the newly developed hotel website.

About eMax Hotel Internet Marketing:
eMax Hotel Internet Marketing is a subsidiary of Resource Technology Management, Inc.  RTM provides Hotel Telecom Services, HSIA Project Management and tech support, HDTV Upgrade Project Management, as well as Hotel Internet Support in its eMax division. With a mission statement to increase hotel eCommerce reservations by optimizing Internet channels and providing a measurable ROI on all services, eMax delivers. Drawing on the expertise of our hospitality industry professionals as well as Internet development and marketing veterans, eMax provides results-based Internet marketing services across all channels to our hotel partners.  The company currently offers a suite of services including hotel web design, brand website optimization and pay-per-click management. Find out more about eMax by visiting


Terry Mueller
eMax Hotel Internet Marketing
(407) 998-8028

Also See: eMax Hotel Marketing Boosts ROI for Crowne Plaza Brand / November 2009

Book More Reservations with a Powerful Brand Optimization Strategy / September 2009

Say Goodbye to Dying Media with an Effective Online Marketing Campaign / September 2009

eMax Makes Internet Marketing Affordable / September 2009

Maximize Your 2010 Marketing Budget with an Online Marketing Strategy; Your Internet Presence is Responsible for 30 to 50 Percent of your Property’s Revenue / August 2009

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